Renewal Focused on Strengthening Skin Barrier Function with Thorough Moisturizing Care

When work gets intense, nighttime skincare often falls by the wayside. But as women, we must remove our makeup before sleeping! Even so, removing makeup and cleansing can take a lot of time and effort. That's where "Bijin Seizo Kenkyujo Especial Cleansing Gel MS" comes in handy.

This one product handles both makeup removal and cleansing. So, does that mean it has strong cleansing power? Is it harsh on the skin? You might think so, but it's quite the opposite. After all, it was developed by a skin specialist, the renowned beautiful doctor Dr. Eri Katagiri.

Last October, the existing cosmetics were renewed. The focus this time was on strengthening the skin's barrier function through thorough moisturizing care. For this purpose, all products were newly formulated with Simmatrix (Rubus Arcticus Leaf Extract) to maintain clear, dewy skin, Lisirastin (Anethole Extract) for lasting elasticity and firmness, and Edelweiss Extract to restore a smooth texture.

Even though it's a cleansing product meant to be washed off, it's wonderful that it contains moisturizing ingredients like hyaluronic acid and water-soluble collagen. (In fact, it's packed with so many moisturizing ingredients that you might even feel reluctant to wash it off). Moreover, since it moisturizes while also removing makeup and cleansing, it's perfect for busy individuals like us.

Finally, I close my eyes and gently blend it into my eye makeup.—

Dr. Eri's philosophy is that "double cleansing is unnecessary." She explains that even if a cleanser contains beauty ingredients, washing the skin again after makeup removal can strip away not only the barrier function but also moisturizing components due to over-cleansing. Therefore, she sought a cleanser that could remove makeup and also enhance the skin's fundamental condition. However, she couldn't find a product that satisfied her, so she developed this series herself. "Bijin Seizo Kenkyujo Especial Cleansing Gel MS," born from Dr. Eri's dedication, is a product with a comfortable, melting gel texture.

The key is to use it on dry skin. Dispense 1-2 pumps into your palm, warm it slightly between your hands, then spread it over dry skin. This enhances skin compatibility and improves its adherence. The soft gel doesn't drip; it gently clings to the skin, quickly dissolving impurities. Finally, I close my eyes and gently blend it into my eye makeup. Even stubborn eyeliner and waterproof mascara dissolve effortlessly. After rinsing with lukewarm water, the skin feels taut yet remains moist, without any slippery residue – truly a delightful sensation. Looking in the mirror, I feel a sense of refinement, and my skin tone appears brighter. There's no irritation, and after using this, my skin seems to absorb toner more effectively. It feels like toner, serum, and cream are all being absorbed readily, which is quite impressive. Even though I usually prefer wipe-off cleansers, this gel cleanser has truly captivated me. Since it removes makeup and cleanses, it's also convenient for travel. Trying the trial set (¥2,625) might be a good idea. Start the new year with a thoroughly refreshed complexion!


A word from my hometown (Tosa dialect)!
“This gel feels so nice on the skin when you apply it. I love how quickly it blends with makeup. After using this, you don't need to wash your face again. Afterward, my skin feels moist and bouncy.”

Awarded for its luxurious moisturizing ingredients that make you not want to wash it off, despite being a cleanser!
*****

<Cleanser>
Especial Cleansing Gel MS
Price | ¥7,350
Volume | 220mL

Shake well before use. Apply 1-2 pumps to dry skin, gently blend, and rinse. For enhanced results, after applying the cleansing gel, use a steamed towel. After warming the skin for 3-4 minutes, gently wipe off the gel and rinse with lukewarm water. The key is to use the palms and fingertips gently, blending from the inside out.
The Especial line includes Moisture Lotion SD, Moisture Gel BW, Active Cream AO, and Eri Moisture Mask.

Bijin Seizo Kenkyujo: Cosmetics Mail Order & Doctor's Cosmetics
Tel. 03-5786-0700
http://www.bijin-seizo.com/