Boucheron: Marc Newson's exceptional vision for Boucheron high jewelry
WATCH & JEWELRY / WATCH NEWS
March 31, 2015

Boucheron: Marc Newson's exceptional vision for Boucheron high jewelry


Boucheron


Marc Newson's Exceptional Vision for Boucheron High Jewelry




A Collaboration Between a Historic Jeweler and a Renowned Designer

Boucheron, a jeweler among the highest echelons in France, recently celebrated its 150th anniversary. The maison's clientele reads like a roll call of royalty and titans of industry, from Russian emperors and Egyptian queens to the Rockefellers. Now, the maison has unveiled a new endeavor.High JewelryThis is a necklace created in collaboration with designer Marc Newson.



Its theme is "Fractal Geometry." Fractals are geometric figures that can be infinitely divided into smaller parts, with each part exhibiting self-similarity to the whole. This has been a significant design theme for Newson himself for over two decades.

"I wanted to propose something different from what Boucheron had," Newson explains, layering natural phenomena with jewelry, a product of nature itself. This exquisite necklace is named "Julia," inspired by the fractal "Julia set" that served as its source of inspiration.

The Artisans' Craftsmanship, Bringing a Designer's Dream to Life

The high jewelry piece "Julia," adorned with approximately 2,000 pavé-set gemstones, is a testament to this vision. Boucheron's artisans dedicated over 1,500 hours to crafting this necklace, translating the designer's concept into a tangible masterpiece. With minimal use of metal, the necklace drapes elegantly, as if the fractal itself is floating in mid-air.

Upon seeing the necklace, with its beautiful gradation of sapphires and diamonds, Marc Newson reportedly remarked, "What surprised me most was that this necklace is literally the three-dimensional realization of my initial proposal. In fact, it surpasses my original concept by far."

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Julia: A collaborative jewelry piece with Marc Newson. This voluminous design, set with diamonds and sapphires, faithfully reproduces the precise mathematical positioning that is a key element of fractals. Diamonds (0.84ct-2.50ct) are set at the center of the sapphire swirls.




Boucheron has a history of creating pioneering works, including the Richard Mille collaboration watch. These achievements are underpinned by a solid technical expertise that brings designs and concepts to fruition. This collaboration with Marc Newson also showcases the maison's unwavering pride and commitment to innovation.

What form will their next creation take, and what new marvels will they unveil? This collaboration leaves us eagerly anticipating the maison's future endeavors.