WATCH & JEWELRY /
JEWELRY NEWS
October 13, 2017
'Tiffany Hardware × Tokyo' Opens in Omotesando, Tokyo | TIFFANY&CO.
TIFFANY & CO.
'Tiffany Hardware' Collection
A World Expressed in a Pop-Up Store
Jewelry from the 'Tiffany Hardware' collection embodies the strength and spirit of New York, along with the energy of the streets. To convey this world, the store recreates a street in downtown New York. In the styling studio, where you can freely try on jewelry, you can find your own original combinations. The pop-up store will be open from Friday, October 20, 2017, to Sunday, November 5, 2017.
Text by YOSHIDA Miho
The Latest Jewelry Collection, Born from the 1971 Archives
Tiffany & Co. will open 'Tiffany Hardware × Tokyo' at the B_space art gallery, an event space in Tokyo's Omotesando area. This pop-up store offers a chance to experience the world of the latest jewelry collection, 'Tiffany Hardware'.
The first floor is an immersive space that makes you feel as if you've stepped onto the streets of downtown New York. Jewelry from the 'Tiffany Hardware' collection is displayed in a space that stimulates the senses of sight and sound.
Beyond this stimulating experience, the second floor features a styling studio where you can freely combine and try on iconic fashion jewelry, including pieces from the 'Tiffany Hardware' collection. You can enjoy the personal and new charm of jewelry through layering multiple pieces, and a photo spot is available to capture your own styled look.
Furthermore, a series of special events are planned, featuring various influencers leading Tokyo's fashion scene, who will join Tiffany in enlivening the store.
'Tiffany Hardware' draws inspiration from the city where New Yorkers, who blend high fashion with street style to create their original looks, live. Based on a unisex bracelet from the 1971 archives, it has been redesigned into a new collection that includes earrings, rings, necklaces, and pendants.

TIFFANY HARDWEAR × TOKYO
Tiffany Hardware × Tokyo
Period: October 20 (Fri) – November 5 (Sun)
Opening Hours: 12:00 – 20:00 (*Hours may vary by day)
Location: B_space
Address: 5-11-5 Jingumae, Shibuya-ku, Tokyo
Inquiries
Tiffany & Co. Japan Inc.
0120-488-712
http://www.tiffany.com