WATCH & JEWELRY /
JEWELRY NEWS
April 3, 2015
Forevermark | Support for Disaster-Stricken Areas! Cord Bracelet Inspired by "Eternal Kizuna"
FOREVERMARK|FOREVERMARK
A portion of sales supports recovery efforts in the Great East Japan Earthquake disaster area!
A cord bracelet inspired by the "eternal bond."
Forevermark, the diamond brand, has released a new collection. The "Forevermark Encordia™ Cord Bracelet" boasts a captivating range of colorful options. A portion of the proceeds from this bracelet will be donated to support the recovery from the Great East Japan Earthquake.
Text by OPENERS
A vibrant cord bracelet to adorn your wrists this spring and summer.
The "Encordia™" collection is a popular line from Forevermark. Inspired by the Hercules knot, known since ancient Greece as a symbol of "the strongest knot = bond," the collection features a gently curved knot motif representing the "bond" between two people. The Forevermark diamond at the center of the knot eternally secures this connection.—This is the meaning imbued within the design.
The newly released cord bracelets come in five colors: pink, orange, white, blue, and black (pink and orange are limited editions available until the end of September 2011).
While designed for casual wear, the brilliance of the diamonds adds a luxurious touch. This bracelet can be worn simply in a favorite color, layered for a personalized look, or styled in various other ways.
These cord bracelets will be available from mid-April at authorized Forevermark jewelers nationwide.
Furthermore, in response to the recentGreat East Japan Earthquake, it has been decided that a portion of the proceeds from the cord bracelets will be donated to support the education and psychological care of children affected by the disaster. Anglo American, the principal shareholder of the De Beers Group, has also announced a donation of $5 million to the Japanese Red Cross Society to aid disaster relief efforts in the Great East Japan Earthquake.
With wishes for recovery, we hope to find ways, one by one, to contribute.
Forevermark Encordia™ Cord Bracelet
Price: From approximately ¥80,000 each. *Prices vary depending on diamond quality.
Forevermark
Tel. 03-5423-7550
www.Forevermark.com