Introducing the new EX service, reborn for even greater convenience, with the "Do it all with EX!" Opening Campaign – starting October 14 (Sat).
October 14th is "Railway Day" – a chance to get coupons and enjoy your travels for less!
Campaign URL:https://travel.jr-central.co.jp/plan/tokushu/opening-cpn/
Central Japan Railway Company (JR Central) will launch the "Do it all with EX!" Opening Campaign to coincide with the start of the reborn new EX service* on October 1st (Sun). Additionally, advertising, including a new service commercial, will begin airing on October 14th (Sat).
We hope you'll take advantage of this great campaign to try the EX service, which has become even more convenient, allowing you to do "this and that!" beyond just booking Shinkansen tickets.
*"Smart EX" and "Express Train Reservation"
【Limited Time Only! The "Do it all with EX!" Opening Campaign to Support Your Affordable Travels】
The EX service now allows users to complete bookings and payments within the EX service for accommodations, tour plans, rental cars, and sightseeing taxis used during business trips and travel, through "EX Travel Booking." Additionally, new travel packages combining Shinkansen tickets and accommodations, "EX Travel Packages," have been introduced. To celebrate the launch of these new services, two campaigns and special coupons will be offered.
① "Book Hotels Affordably with EX!" Campaign
EX Travel Booking offers approximately 1,000 accommodations that can be booked seamlessly! Furthermore, select accommodations are available at special EX service member prices under the "Great Value Hotels & Ryokans" program.
■ Campaign Details
Eligible Accommodations: "Great Value" Hotels & Ryokans
※For details, please visit the special campaign page (https://travel.jr-central.co.jp/plan/tokushu/opening-cpn/).
Details: [First 50,000 users] A coupon offering ¥1,000 off accommodation charges is available when booking eligible hotels and ryokans.
Booking Conditions: Reservations for one or more nights for one or more people.
※One coupon can be used per reservation.
Booking Period: October 14 (Sat) 10:00 AM – November 14 (Tue) 8:00 PM
Eligible Stay Dates: October 14 (Sat) – December 22 (Fri)
※Please note reservation times for bookings made on the day of departure.
② "Rent Cars Affordably with EX!" Campaign
EX Travel Booking now allows reservations for ORIX Rent-A-Car and Toyota Rent a Car! Rental cars of various classes are available at special EX service member prices.
■ Campaign Details
＜ORIX Rent-A-Car＞
Eligible Locations: "EX Travel Booking" participating locations ※Some locations may be excluded.
Details: ① [First 100 bookings] ¥1,000 off coupon for EA class vehicles.
② [First 200 bookings] ¥2,000 off coupon for EA class vehicles.
Usage Conditions: ① For EA class vehicles with a rental fee of ¥7,000 or more (incl. tax).
② For EA class vehicles with a rental fee of ¥16,000 or more (incl. tax).
Booking Period: October 14 (Sat) 10:00 AM – November 14 (Tue) 8:00 PM
Eligible Rental Dates: October 14 (Sat) – December 31 (Sun)
※Please note reservation times for bookings made on the day of rental.
＜Toyota Rent a Car＞
Eligible Locations: "EX Travel Booking" participating locations along the Tokaido, Sanyo, and Kyushu Shinkansen lines
※Some locations may be excluded.
Details: During the campaign period, select plans will be available at even more attractive prices than the special EX service member prices.
Booking Period: October 14 (Sat) 10:00 AM – November 14 (Tue) 8:00 PM
Eligible Rental Dates: October 14 (Sat) – December 27 (Wed)
※Some blackout dates apply.
※Please note reservation times for bookings made on the day of rental.
【CMs and Posters for the "Do it all with EX!" Campaign Also Rolling Out】
Commercials, posters, and digital signage advertisements will be released, highlighting the appeal of the new EX service, which has become even more convenient by allowing users to do "this and that!" beyond just booking Shinkansen tickets.
■ CM Overview
Title: Smart EX "This and That!" Commercial
Premiere Date: October 14, 2023 (Sat)
Broadcast Areas: Greater Tokyo, Shizuoka, Chubu, Kansai regions, and others
The commercial will also be distributed as digital signage advertising in stations and trains of JR East and Tokyo Metro starting October 16 (Mon).
■ Poster Overview
Posters will be displayed sequentially starting October 1st (Sun) at stations on the Tokaido, Sanyo, and Kyushu Shinkansen lines, as well as JR Central conventional lines.
【About the Reborn New "EX Service" Starting October 1st】
On October 1st, 2023 (Sun), JR Central will launch a new service for the EX service, the online reservation and ticketless boarding service for the Tokaido, Sanyo, and Kyushu Shinkansen lines.
A new point service will be introduced, accumulating points based on Shinkansen usage, and the previously announced one-year advance booking will also commence. Furthermore, reservations for "EX Travel Packages" and "EX Travel Booking," featuring attractive plans and content, will begin on the same day. We encourage you to utilize the new "EX Service," which will become increasingly convenient for various occasions such as sightseeing and business.
※For details on the "EX Service" ("Smart EX" and "Express Train Reservation"), please refer tohttps://jr-central.co.jp/ex/