The Japan national football team's home uniform concept, "Kachi-iro" (Victory Color), is adopted for the limited edition "adizero Japan limited edition-SPIRIT OF VICTORY-".
NEWSBOARD / FASHION
June 16, 2018

The Japan national football team's home uniform concept, "Kachi-iro" (Victory Color), is adopted for the limited edition "adizero Japan limited edition-SPIRIT OF VICTORY-".

Adidas Japan introduces the "adizero Japan limited edition-SPIRIT OF VICTORY-", a limited-edition running shoe that adopts "Kachi-iro" (Victory Color), the concept behind the Japan national football team's home uniform.

Advance reservations begin Monday, June 18, 2018, at 10:00 AM, with a limited release starting Saturday, June 23, 2018, at 10:00 AM at Adidas directly managed stores in Tokyo and the Adidas Online Shop.https://shop.adidas.jp/running/

The Concept: "Kachi-iro", the Origin of Japan Blue

The "adizero Japan limited edition-SPIRIT OF VICTORY-" is a limited-edition model of the "adizero Japan" running shoe, developed specifically for Japanese runners.

The striking deep indigo hue is inspired by "Kachi-iro", the concept behind the Japan national football team's uniform.

The indigo-dyed fabric, known as Yoroi-shita, worn by samurai beneath their armor when heading into battle, is dyed by repeatedly beating the cloth to achieve its deep, rich indigo color.

The upper features a "Sashiko pattern", reminiscent of threads weaving history, mirroring the Japan national football team's home uniform.

It embodies the collective aspirations of all who have built the history of Japanese football, expressing a strong will to compete in the Russia tournament.

With the message "SPIRIT OF VICTORY" printed on the insoles, an original logo on the tongue combining Japan's iconic Mount Fuji with the word "WIN", and the Japanese flag on the heel, this is an iconic pair infused with Japanese spirit and the will to win in every detail.

Adidas "adizero Japan limited edition-SPIRIT OF VICTORY-"

URL |https://shop.adidas.jp/running/tokyo-edition/
Size Range |
adizero Japan limited edition-SPIRIT OF VICTORY- 22.5cm – 30.0cm
T-shirt J/XS ~ J/2XO
*Both shoes and apparel are unisex.
Release Date |
Advance reservations begin Monday, June 18, 2018, at 10:00 AM at the Adidas Online Shop, Adidas Brand Core Store Shinjuku, and other Adidas directly managed stores in Tokyo, as well as SteP SPORTS Shinjuku Main Store, KAMO Harajuku, and BEAMS Japan Shinjuku.
Release begins Saturday, June 23, 2018, at 10:00 AM at the same stores.
*Release dates may vary by store.
Quantity |
adizero Japan limited edition-SPIRIT OF VICTORY- 645 pairs limited
T-shirt 180 pieces limited
Price |
adizero Japan limited edition-SPIRIT OF VICTORY- ¥18,500 (excluding tax)
T-shirt ¥4,990 (excluding tax)
Retailers |
Adidas Brand Core Stores (Shinjuku/Futakotamagawa/Odaiba/Shibuya)
SteP SPORTS Shinjuku Main Store, KAMO Harajuku, BEAMS Japan Shinjuku
Adidas Online Shop (https://shop.adidas.jp/running/
*Shoes will be available only at SteP SPORTS Shinjuku Main Store, KAMO Harajuku, and BEAMS Japan Shinjuku.