VeSync Co., Ltd., a small appliance manufacturer originating in the United States with headquarters in California, officially announced its new pet healthcare brand, Pawsync, for the Japanese market on Tuesday, December 10, 2024.

Pawsync Automatic Pet Feeder Product Page
https://vesync.jp/products/pawsync-pet-automatic-feeder

Pawsync was born with the aim of enriching the health and lives of pets, who are cherished family members. VeSync has previously offered three brands that enhance human life—COSORI, Levoit, and Etekcity. Recognizing the need for products that protect the health of pets, who are also part of the family, the company decided to launch this new brand.

https://youtu.be/-ZksQ_FJ4TM
Product Introduction Video

Why Did Pawsync Choose the Automatic Pet Feeder as its First Product?
There are two main reasons behind Pawsync's decision to select the automatic pet feeder as its inaugural product.

1. Health Management Demanded by Japanese Pets
Currently, approximately 50% (*) of pets in Japan are said to be overweight, necessitating appropriate dietary management. However, many owners struggle with knowing the correct portion sizes, leading to overeating or undereating. Irregular feeding times can also cause pets to consume too much in a single sitting. Pawsync believes that proper nutrition is the foundation for a healthy pet. Therefore, the automatic pet feeder is equipped with a scientific feeding plan function. It provides owners with tailored advice based on the pet's breed, weight, age, and health status, tracking their eating habits to ensure optimal feeding at all times. Precise management is particularly crucial for young or elderly pets, as well as those with health concerns.
Pawsync views nutrition as the cornerstone of a pet's well-being. The automatic pet feeder incorporates a scientific feeding plan feature, offering owners personalized advice based on their pet's breed, weight, age, and health condition. It tracks feeding patterns to ensure optimal nutrition, which is especially vital for young, senior, or health-compromised animals.
*Source: PR TIMES, OMOYA Inc. "Survey on Pet Health" (Published December 5, 2024)

2. Reducing Owner Burden and Preserving the Bond with Pets
With the rise in dual-income households and elderly households, pet care can increasingly become a burden. The Pawsync Automatic Pet Feeder can dispense food according to a pre-set schedule, even when owners are away. For elderly owners, it helps prevent missed feedings. Furthermore, its battery mode allows for up to a week of continuous feeding during power outages, offering peace of mind to owners living in Japan, a country prone to natural disasters.
By utilizing the Pawsync Automatic Pet Feeder, owners can support their pet's healthy diet, maintain their bond, and lead more comfortable daily lives.