TRAVEL | A "Creative Hotel" Opens in Shinjuku's Kabukicho on Wednesday, December 18th

GRANBELL HOTEL SHINJUKU

Asia's Emerging Artists Meet Hotel Spaces

Granbell Hotel Shinjuku Grand Opens December 18 (Wed.)

Granbell Hotel Shinjuku will grand open on Wednesday, December 18, in Shinjuku's Kabukicho district. With "FUN to STAY" as its concept, the hotel collaborates with young Asian creators to present a new style of "creative hotel."

Text by KUROMIYA Yuzu

Everything from Interiors to Music and Lighting is "Creative"!

Under the theme "Next Asian Artists x Hotel," the Granbell brand invites young Asian creators to collaborate on hotel spaces, pioneering a new genre of "creative hotel" that goes beyond the urban business hotel. Granbell Hotel Shinjuku is the third in the Granbell brand, following Granbell Hotel Shibuya and Granbell Hotel Akasaka, and serves as the flagship hotel for the brand.

The design for this hotel captures the image of Shinjuku's Kabukicho with keywords like "HIP," "edgy," and "sensual," creating a new worldview. A garden terrace surrounds the hotel entrance, evoking an urban oasis. The lobby features an "Art Lounge," a collaborative space with young Asian creators, which will host limited-time exhibitions to showcase emerging talent.

The hotel will also regularly host music events to discover rising musicians from across Asia. It aims to offer a space where guests and locals alike can enjoy a fusion of music, art, and drinks.

A new meeting place for emerging Asian creators has opened in Shinjuku's Kabukicho.