A Vivid Photo Collection, "LIVE: Vessels and Cuisine," Focusing on Both Pottery and Food | 51%
LOUNGE / BOOK
May 14, 2015

A Vivid Photo Collection, "LIVE: Vessels and Cuisine," Focusing on Both Pottery and Food | 51%


51% | Go-wari Ichi-bu


Expressing "LIVE = Here and Now, Unrepeatable" Through Food and Tableware


A Vivid Photobook Focusing on Both Tableware and Cuisine: "LIVE: Tableware and Cuisine"


The project's theme is “to eat is to live.” The first photobook, "LIVE: Tableware and Cuisine to eat is to live," has been released from the project "LIVE: Tableware and Cuisine," launched by three tableware artisans, a food creator, a photographer, a designer, a planner, a gallerist, and other creators and expressers living in the same era.

Text by KAJII Makoto (OPENERS)






Food and Tableware: Their Positions and Sentiments


The project "LIVE: Tableware and Cuisine" brought together professionals who normally work in fields related to food and living. They convened after the Great East Japan Earthquake in 2011. The project began with a focus on cherishing "LIVE = Here and Now, Unrepeatable."


51% | LIVE: Tableware and Cuisine

51% | LIVE: Tableware and Cuisine


The photobook "LIVE: Tableware and Cuisine" was created over two years, with over 6,000 photographs taken. It celebrates being born in Japan, a land of four seasons, by carefully preparing seasonal vegetables, arranging them on tableware, and meticulously photographing the process. Unlike previous books on tableware or cuisine, this is a collection that firmly focuses on both tableware and food.


51% | LIVE: Tableware and Cuisine

51% | LIVE: Tableware and Cuisine


Where Tableware Exists, Cuisine Comes Alive


Communication Director Tetsuo Miura (51%) states, "In this project, we have engaged in activities that fully leverage the sense of 'LIVE,' unbound by conventional values. With this book, we aim to convey the essence of 'receiving food' to both domestic and international audiences through the beauty of tableware and cuisine that transcends the category of 'Japanese food.' While it may be a bit expensive for a book, we aimed for a finished product with intrinsic value, much like a piece of tableware."





"LIVE: Tableware and Cuisine"
Price | ¥5,400
Tableware | Daisuke Kameda, Naotsugu Yoshida, Kazumi Yoshimura
Cuisine | Yosuke Ichikawa (Narutoya + Tenzo)
Photography | Bungo Kimura
Art Director | Yu Nakagawa (N/Y inc.)
Communication Director | Tetsuo Miura (51%)
Planning | Tokio Shoken



51% | LIVE: Tableware and Cuisine



Seigensha
http://www.seigensha.com/newbook/2015/03/09150008


51% Go-wari Ichi-bu
http://www.5wari1bu.jp/