Pre-sale of the 2016 Autumn/Winter New Bag Collection

Phillip Lim, a long-time admirer of Japan, has consistently drawn inspiration for his creations from Japanese aesthetics, culture, history, and people. During his stay, he captured moments that touched his heart – from the streets of Tokyo and art seen at museums and on Naoshima Island in Kagawa Prefecture, to scenes observed during train rides, flights, and ferry journeys – and shared them on Instagram. Each frame he captured, from quiet moments to grand vistas, reflects his personal philosophy of finding beauty in "the space between everyday life and romantic reality."

The "Japan through my eyes" exhibition presents an inspirational story that unfolds through his photographs, alongside the 2016 Autumn/Winter collection, which is imbued with his deep respect for Japanese culture and exquisite craftsmanship.




To commemorate this event, the 3.1 Phillip Lim Aoyama store will also offer an exclusive pre-sale of the new "ALIX" saddle bag. The front flap features a distinctive clip inspired by a paperclip, embodying the beauty found in everyday objects.

Furthermore, an Instagram campaign will be held during the exhibition period. By posting photos of Japanese landscapes, objects, or experiences that resonate with you on your own account using the hashtag "#31Japan," your submission may be selected by Phillip Lim as his next source of inspiration and be shared on 3.1 Phillip Lim's official Instagram account, "@31philliplim."

This autumn, why not rediscover the charm of Japan through Phillip Lim's unique perspective?

Japan through my eyes
Period: Saturday, September 10th - Monday, October 10th
A special novelty gift to enhance your Japanese experience will be available for visitors during the period. *While supplies last.

3.1 Phillip Lim Aoyama
4-11 Minamiaoyama, Chuo-ku, Tokyo, Grasseria Aoyama
Tel. 03-6418-5070