38th JOURNAL STANDARD | A Collection of Items to Achieve "Elegant Relaxation"
FASHION / WOMEN
April 16, 2015

38th JOURNAL STANDARD | A Collection of Items to Achieve "Elegant Relaxation"


JOURNAL STANDARD
A Shop Pursuing the Essence of Selection


New Classics from JOURNAL STANDARD Omotesando


“An antenna shop exploring new standards” is the concept behind JOURNAL STANDARD Omotesando. The store selects not only established brands but also those poised for widespread recognition and enduring popularity from around the globe. This series, 'JOURNAL STANDARD's New Axis,' delivered weekly with OPENERS' unique perspective, unveils their appeal.

For the 38th installment, we focus on men's sandals perfect for summer styling. Including exclusive items for JOURNAL STANDARD, a series featuring outdoor-inspired designs in monochrome offers a cool and clean impression. For women, we spotlight two brands that achieve effortlessly luxurious styling: SAYAKA DAVIS and AERON.

Photographs by JAMANDFIXStyling by ISSEI INADAText by EIZABURO TOMIYAMA




Trendy Sports Sandals Arrive In-Store


As summer items begin to fill the shelves, JOURNAL STANDARD Omotesando launches a dedicated section for sports sandals, perfect for stylish wear in the city or the outdoors. The selection includes SUICOKE, a Japanese brand known for its comfortable sandals with Vibram soles; TRIOP, a Czech brand popular for its climbing shoes; Chaco, renowned for its simple and functional sandals; and Teva, the originator of the first sports sandal with a strap. It's truly an all-star lineup of sandal brands.


JOURNAL STANDARD 01


JOURNAL STANDARD 02



These sports sandals can be worn with bare feet or paired with socks, making them a versatile item for various styling, such as mixing them with a jacket. With exclusive colorways available only at JOURNAL STANDARD, you're sure to find a unique pair.



A NY-Based Brand by a Japanese Designer


SAYAKA DAVIS
Designer Sayaka Davis built her career as a knitwear designer in Japan before moving to New York. She later joined the design team at UNITED BAMBOO and launched her own brand, Sayaka Davis, in 2012.

JOURNAL STANDARD 04

JOURNAL STANDARD 05

JOURNAL STANDARD 06


The brand is popular for its style that, while based on minimalist design, maximizes the appeal of materials and occasionally incorporates bold elements. Every item showcases meticulous attention to detail, characterized by a fine craftsmanship that blends casualness and elegance. The sophisticated design, combined with a Japanese sensibility, creates a refined presence that continues to captivate fashion enthusiasts.

Luxurious Yet Effortless


AERON
Born into a family involved in the textile business, designer Ester Aaron grew up surrounded by fashion. After studying fashion design in Hungary, she launched her own brand, AERON, in 2011.
The brand consistently offers collections that are luxurious yet wearable for the urban woman in her daily life. At first glance, the pieces might seem like simple casual wear, but upon closer inspection, the commitment to material quality and the relentless pursuit of silhouette become apparent.

JOURNAL STANDARD 07

JOURNAL STANDARD 08

JOURNAL STANDARD 09


This season, JOURNAL STANDARD Omotesando has curated women's items essential for a sophisticated casual style. Adding just one piece from AERON, a prime example, creates a sense of relaxed refinement, completing the image of an effortlessly chic, mature woman. It's a brand to watch for those seeking urban, modern, and elegant styles.

JOURNAL STANDARD Omotesando
6-7-1 Jingumae, Shibuya-ku, Tokyo
Hours: 11:00–20:00
Tel. 03-6418-7961 (Men's)
Tel. 03-6418-7958 (Women's)
http://journal-standard.jp/

JOURNAL STANDARD Omotesando Official Instagram
http://instagram.com/jsomotesando

JOURNAL STANDARD Official Facebook
https://www.facebook.com/JOURNALSTANDARD.JP