FASHION /
WOMEN
March 31, 2015
blossom39 | Royal Babys: A One-of-a-Kind Custom Stroller
blossom39 | Blossom Thirty-Nine
Designed and Supervised by Artist AZI
One-of-a-Kind Custom Strollers: "Royal Babys"
blossom39, an import select shop for baby goods, has collaborated with artist AZI a.k.a. Yuichiro Hashimoto. This partnership has given birth to "Royal Babys," a brand specializing in custom-made strollers.
Text by YANAKA Tomomi
"Baby RockStar" with a Rock Vibe, "Baby California" Featuring USA Brands
"Royal Babys" was created with the desire to fulfill parents' wish: 'I want my beloved child to ride in a special stroller.' Artist AZI, known for his wide-ranging work including helmet designs for Sochi Olympics bronze medalist ski jumper Taku Takeuchi, has designed and supervised the strollers. Popular imported strollers handled by blossom39 are customized using carefully selected fabrics and studs.
Currently, two types of strollers are available. "Baby RockStar," with its rock-inspired aesthetic, is based on the Bugaboo stroller, a Dutch brand reportedly purchased by Catherine, Princess of Wales. It is lavishly adorned with crocodile-patterned leather, leopard-print fur, and gold studs, featuring playful elements like a pacifier-sucking skull, blending whimsy with luxury.
The other model, "Baby California," evokes the spirit of California. It utilizes denim from Levi's 501 on the Baby Jogger, an American brand known for its use by Hollywood stars and developed for running and long distances. With a steadfast commitment to USA brands, the stroller maintains its functionality while incorporating paint and studs to express the open Californian sea, sky, wind, and a sense of specialty.
The ordering process begins with a consultation. After proposing custom plans based on the two design types according to the client's requests, each stroller is meticulously handcrafted to completion. "Royal Babys" offers a unique stroller for special babies, who are like princes and princesses to their parents. They are currently on display at the blossom39 Daikanyama store, so we encourage you to visit.
blossom39 Daikanyama Store
17-3 Daikanyama-cho, Shibuya-ku, Tokyo Daikanyama Address Promenade 2F
Business Hours | 11:00 - 20:00
Tel. 03-6416-9323
www.blossom39.com
Royal Babys
http://royalbabys.jp

