FASHION /
WOMEN
April 6, 2015
FENDI | Introducing "Bag Bugs" Holiday Collection: Featuring a "Yuru-chara"?
First in the world, an exclusive pre-launch at Isetan Shinjuku!
Holiday Collection "Bag Bugs"
This winter, FENDI's holiday collection offers a lineup of exceptionally pop items, with a unique twist. Ahead of its global release in November, a limited-time pre-sale will be held at Isetan Shinjuku starting Wednesday, September 25th.
Text by FUJITA Mayu(OPENERS)
FENDI Introduces "Yuru-chara"!? A Character Appears!
This year's holiday collection is filled with unprecedentedly unique items! The brand has debuted its very first characters. Bags, wallets, and fur charms designed with three bug motifs are making an appearance. From the iconic "Baguette" to the "Petite 2 Jours" and "Peekaboo," they've all been transformed into Bag Bugs. With three characters, each with a distinct personality, which one will be your favorite?
FENDI is launching this "Bag Bugs" collection in Japan ahead of its worldwide debut in November. Starting Wednesday, September 25th, a limited-time event inspired by the Bag Bugs will be held on the first floor of Isetan Shinjuku. This winter, cute Bag Bugs are descending upon Japan from Milan! You'll want to get your hands on this playful and pop collection.
Holiday Collection "Bag Bugs" Pre-launch
Period | Wednesday, September 25th - Tuesday, October 8th
Venue | Isetan Shinjuku Main Building 1F Handbags / Promotion Space
FENDI JAPAN
Tel. 03-5414-6762
www.fendi.com