Service to Personalize Your Pre-Ordered or Purchased Latest Items

Burberry is actively expanding its online presence. Among its offerings, the live streaming of the latest collection, which allows fans to get a first look, is something many eagerly anticipate each season. This time, it has been confirmed that the 2013 Autumn/Winter Burberry Prorsum Women's Collection, held at the Royal Park of Kensington Gardens in London, will be live-streamed starting at 1:00 AM JST on Tuesday, February 19, 2013.

BURBERRY PRORSUM

February 18th (Mon) 16:00~ *JST | February 19th (Tue) 1:00~



Immediately after the show, e-commerce will open on the official website (Burberry.com) for pre-orders and purchases of the outerwear and bags just presented on the runway. This season, the pre-order period will be extended to two weeks. Furthermore, a new service will be introduced this season, allowing customers to personalize their pre-ordered or purchased outerwear and bags with their names, making it an unmissable opportunity for fans.

Additionally, Chief Creative Officer Christopher Bailey will share limited-time tweets leading up to the show. After the show, exclusive photos, including those of celebrities in attendance and the vibrant backstage atmosphere, will be distributed via the official Twitter account (www.twitter.com/burberry_japan). This season, too, the collection will be conveyed from multiple perspectives through digital content.

After experiencing the latest collection in real-time, you can acquire the newest pieces with your name on them. Prepare to be captivated by the world of Burberry Prorsum on February 19th, waiting by your computer.

BURBERRY PRORSUM 2013-14 Autumn/Winter Women's Collection
Date & Time | Starts 1:00 AM JST, Tuesday, February 19, 2013

Burberry International
0120-046-225