Japan-Exclusive Bags Mark the Renovation

The new store design, a tribute to Milanese identity, features a skillful combination of materials. Sedimentary rock used in Milanese architecture from the 1930s to 1950s is paired with fabrics from the Italian textile company Dedar, creating a contrast between the stone's hard texture and the softness of the fabric.




Furthermore, the wallpaper features graphic patterns in vibrant yellow and sophisticated blue, expressing a duality of freshness and mature masculinity.

Additionally, architectural elements that blend seamlessly with the boutique, such as fixtures crafted from delicate, slender brass, are tastefully displayed, creating a supremely refined space with meticulous attention to detail.

A VIP room, enclosed by rotating mirror panels, is also part of the boutique. This space is certainly worth experiencing firsthand.



To celebrate the reopening, the iconic 'ISIDE' bag, made with kimono fabric, will be available for a limited time. Additionally, an exclusive crocodile bag trunk show will be held, offering plenty to discover.

Midtown Store Renovation Commemorative Japan-Exclusive ISIDE KIMONO BAG
Available Colors: 3 colors (Black, Blue, Orange)
Available Sizes: 3 sizes
Price: MICRO ¥535,000
MINI ¥560,000
MEDIUM ¥610,000
(All prices exclude tax)