FASHION /
WOMEN
January 13, 2017
Introducing the Brand's New Icon: The "Mini Bucket Drawstring" | 3.1 PHILLIP LIM
3.1 PHILLIP LIM
Introducing the "Soleil" Mini Bucket Drawstring
Fashion brand 3.1 PHILLIP LIM is launching the "Mini Bucket Drawstring," a new shoulder-style bag from its popular "Soleil" series. It will be available for pre-order at a pop-up store in the main building of Isetan Shinjuku from January 18 (Wednesday), with nationwide rollout to directly managed stores beginning January 25 (Wednesday).
Text by SHIMOJO Shingo
An Adorable Silhouette to Accent Your Outfit
The Mini Bucket Drawstring, a modern update to the "Soleil" series' drawstring silhouette, features a distinctively petite, square form.
Available in eight rich colors, from pop hues inspired by surf culture to denim and the season's signature floral prints. The drawstrings, which sway like tassels, evoke a lively and effortless feminine spirit.
More than just a beautiful appearance, its practical drawstring closure makes it a standout item poised to become the brand's next icon.
"Soleil" Mini Bucket Drawstring
Colors: Alabaster, Cobalt, Black, Light Pink, Cement, Tan, Floral Print, Denim
Price: ¥85,000 - ¥95,000 (excluding tax)
Release Date: Available nationwide at directly managed stores from January 25 (Wednesday)
*Pre-orders available from January 18 at the "ISETAN SHINJUKU POP-UP STORE"
ISETAN SHINJUKU POP-UP STORE
Location: The Stage #3, 3rd Floor, Isetan Shinjuku Main Building
Dates: January 18 (Wednesday) - January 24 (Tuesday)
Inquiries
3.1 PHILLIP LIM
Tel. 03-5411-2870
http://31philliplim.jp