47th JOURNAL STANDARD | A Total Plan for a Richer Lifestyle
FASHION / WOMEN
June 29, 2015

47th JOURNAL STANDARD | A Total Plan for a Richer Lifestyle


JOURNAL STANDARD
A shop that re-examines the essence of selection


New classics begin at JOURNAL STANDARD Omotesando



“JOURNAL STANDARD Omotesando” presents itself with the concept of an “antenna shop exploring new standards.” It selects not only established brands but also those poised for widespread recognition and enduring popularity from around the globe. This series, “JOURNAL STANDARD’s New Frontier,” delivered weekly from OPENERS’ unique perspective, delves into its allure.

Photographs by JAMANDFIXStyling by ISSEI INADAText by EIZABURO TOMIYAMA





Smart grooming essentials for men


BROOKLYN GROOMING


While many beauty products claim to be natural, finding such options for men can be challenging. For those who feel this way, we recommend “Brooklyn Grooming,” a brand hailing from Brooklyn, New York.


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The brand’s grooming items are distinctively handcrafted in their in-house studio. They utilize organic vegetables, butters, beeswax, herbs, and essential oils as ingredients, completely avoiding chemical agents and industrial by-products. Guided by the philosophy of “pursuing true beauty,” the company meticulously ensures that from the manufacturing process to packaging and user experience, their products can be simply and naturally integrated into a man’s daily routine.

With a wide selection including shaving soaps, beard oils, and pomades, these products allow for smart grooming. The classic packaging and comfortable usability are sure to enrich your daily life.


A highly anticipated surf brand finally arrives


DEPACTUS




The lifestyle brand “DEPACTUS,” which supports Maui big-wave surfer Mark Healey, aerial trickster Matt Meola, Australia’s leading extreme surfer Ry Craike, and California’s renowned shaper Chris Christenson, has finally landed in Japan.


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Born in San Clemente, California, the brand’s name, derived from the Latin word for “DEEP SET,” embodies a spirit of exploration from the ocean to the land. This ethos is reflected in every product, with no compromises made on design, materials, or functionality. These high-performance items, which can be described as “outdoor gear born from the sea,” are a major highlight for this summer.

All-smooth leather specification is for women only


NEW BALANCE




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Amidst the ongoing popularity of sneakers, a standout item for women has emerged: the all-white "M1400." This model, one of New Balance's most sought-after, was developed as the successor to the "M1300" in the 1980s. However, due to its revolutionary construction, it couldn't be mass-produced with the technology of the time, leading to a delayed release.



Although planned for release in numerical order – 1300, 1400, 1500 – the "M1500" was surprisingly released first, followed by the M1400 in 1994. This patience paid off, resulting in a shoe with exceptional comfort that garnered a loyal following, becoming a beloved model to this day. It's also worth noting that since its release, all of this model's production has been Made in USA.



This masterpiece is now available in an all-white, all-smooth leather finish, perfect for the spring and summer season. Its clean, minimalist design, which avoids being overly casual, pairs exceptionally well with the style recommended by JOURNAL STANDARD. As this is a limited edition, we advise acting quickly.


JOURNAL STANDARD Omotesando
6-7-1 Jingumae, Shibuya-ku, Tokyo
Opening Hours | 11:00 – 20:00
Tel. 03-6418-7961 (Men's)
Tel. 03-6418-7958 (Women's)
http://journal-standard.jp/

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