FASHION /
WOMEN
June 12, 2015
Sonia Rykiel Pop-Up Shop Arrives at Isetan Shinjuku | SONIA RYKIEL
SONIA RYKIEL
Featuring the Reimagined Domino Bag
Sonia Rykiel Pop-Up Shop Arrives at Isetan Shinjuku
Sonia Rykiel is hosting a pop-up shop focused on the Domino bag at Isetan Shinjuku Main Building, 4th floor, Center Park, until June 16 (Tuesday). Additionally, the 2015 Autumn/Winter collection will be fully showcased at the Main Building, 4th floor, West Park/Luxury Stage until June 30 (Tuesday).
Text by Yuzu Kuromiya
A Favorite of Belgian Royalty
The Domino bag is a series revived as an "it" bag by new Artistic Director Julie de Libran, originally gaining popularity in 2001. This bag, which Julie de Libran herself admired back then, has been updated with a more refined aesthetic without compromising its fundamental design, such as softness and practicality.
The collection boasts a rich variety, including items made from washed sheepskin and python, designs with rhinestone borders along the eyelets, pieces adorned with trendy fringe, and bags sparkling with sequins. The shoulder type also features a detachable leather strap, making it convenient to switch from a shoulder bag during the day to an evening clutch at night by removing the strap. This is truly a specification only a brand that deeply understands women's needs could offer.
Furthermore, as a special offer, the first 30 customers to make a purchase during the event will receive Mariage Frères tea, "EARL GREY French BLUE selected by SONIA RYKIEL," inspired by the vibrant blue Domino bag.
Domino Bag Pop-Up Store
Period: Wednesday, June 10 – Tuesday, June 16
Hours: 10:30 – 20:00
Venue: Isetan Shinjuku Main Building, 4th floor, Center Park
3-14-1 Shinjuku, Shinjuku-ku
Tel. 03-3352-1111 (General Inquiries)
Autumn/Winter 2015 Collection Pop-Up Store
Period: Wednesday, June 10 – Tuesday, June 30
Venue: Isetan Shinjuku Main Building, 4th floor, West Park / Luxury Stage
