FASHION /
NEWS
August 7, 2015
BEAMS T | PAPIER LABO. × BEAMS T New Project “Bcc:” First Release
BEAMS T
PAPIER LABO. × BEAMS T New Project "Bcc:"
Project's First Release: "TEE MODULE BOX"
The project name "Bcc:" is derived from “BEAMS T Corrugated Cardboard.” BEAMS T and "PAPIER LABO." have joined forces for their first project themed around cardboard, the "TEE MODULE BOX," set to launch on Friday, March 9th.
Text by KAJII Makoto (OPENERS)
"TEE MODULE BOX" Based on Folded T-Shirt Dimensions
The "Bcc:" project aims to create new products by re-examining the characteristics and functions of familiar cardboard boxes—for storage, transport, stacking—as well as the actions and environments surrounding them.
The first release in the project, the "TEE MODULE BOX," is a set of three boxes based on the dimensions of a folded T-shirt. It's designed to store T-shirts with personal stories, such as: “This is my best T-shirt, this one is just for everyday wear, and this is my third-string T-shirt that I can’t seem to throw away.”—The boxes propose ways of displaying and storing them according to the user's lifestyle.
Additionally, a special T-shirt to commemorate the project's launch features a design with a strong message, using prints from cardboard, and incorporates various keywords associated with cardboard.
PAPIER LABO.
A shop in Sendagaya, Tokyo, that opened in 2007 with the concept of “paper and products related to paper.” The store offers original products alongside items carefully selected from around the world with a unique perspective. It also functions as a point of contact for custom letterpress printing orders, handling graphic design, business cards, stickers, boxes, and booklets. They are also the authors of "On Paper, Letterpress Printing, and Design" (Pie Books).


