FASHION /
MEN
July 24, 2015
Y-3 Opens Footwear-Focused Store at Hankyu Men's Tokyo
Y-3
A Limited-Time Store Focusing on the Footwear That Sparked the Creation of Y-3
Y-3 FTW Limited Arrives at Hankyu Men's Tokyo
The iconic "BOXING" model, which served as the catalyst for the collaboration between Yohji Yamamoto and adidas and debuted at the inception of the Y-3 brand, is now the focus of a limited-time store. "Y-3 FTW Limited Hankyu Men's Tokyo" will be open from Wednesday, August 15th to Tuesday, August 21st, on the first floor of Hankyu Men's Tokyo. This store will exclusively release a Japan-unreleased colorway of the "BOXING" model.
Text by KAJII Makoto (OPENERS)
Men's Footwear, Bags, and Accessories from the 2012-13 Autumn/Winter Collection Also Featured
In 2001, Yohji Yamamoto approached adidas, a sports brand he held in the highest regard. In March 2001, he presented the initial limited footwear collection, "adidas for Yohji Yamamoto," at the "Yohji Yamamoto Femme/Homme" show. This collaboration paved the way for the birth of Y-3, a brand that fuses sport and fashion, in October 2002.
The "BOXING" model, which is the focus of this event, was designed with inspiration drawn from boxing shoes. It has evolved over time, incorporating contemporary design elements, and remains a highly popular model each season.
In addition to the limited release of Japan-unreleased colorways of "BOXING," this temporary store will also showcase the full lineup of the season's men's footwear, bags, and accessories.
This season's Y-3 draws inspiration from the culture and lifestyle of nomadic peoples traversing the vast steppes of Central Asia, envisioning a fusion of styles and shapes that blend tradition with modernity. Among the new men's footwear, expect rugged models featuring built-in convertible suede leg warmers, as well as updated versions of adidas's classic shell-toe shoes in a variety of vivid colors.
Y-3 FTW Limited Hankyu Men's Tokyo
Period: Wednesday, August 15th – Tuesday, August 21st, 2012
Location: Hankyu Men's Tokyo, 1st Floor
Tel. 06-6361-1381
Details: Limited-time sale of Japan-unreleased "BOXING" colorways (5 models); full lineup of 2012-13 Autumn/Winter men's footwear, bags, and accessories.
Inquiries
adidas fashion group showroom
Tel. 03-5547-6501


