2nd JOURNAL STANDARD | Introducing Notable Shop-Exclusive Items
JOURNAL STANDARD
A Shop Pursuing the Essence of Selection
New Staples Emerge from JOURNAL STANDARD Omotesando
JOURNAL STANDARD Omotesando curates brands that have already become staples, as well as those poised for widespread recognition and enduring popularity from around the globe. With a concept of “an antenna shop exploring new standards,” the store offers many items exclusively available there. This series delves into the allure of JOURNAL STANDARD Omotesando.
Photographs by JAMANDFIXStyling by UCHIDA TsuyoshiText by TOMIYAMA Eizaburo
EXCLUSIVE for JOURNAL STANDARD
Les Prairies De Paris
Les Prairies De Paris is a womenswear brand that exudes a basic yet charming and elegant atmosphere.
Its items, which offer a refined look even in casual styling and can be worn for both work and leisure, are favored by many women. The designer, Laetitia Ivanez, originally from Marseille, France, is a former actress. Her father owned a gauze factory, exposing her to clothing and familiarizing her with materials and sewing from a young age. The garments she creates are meticulously cut and finished, with every detail simply beautiful. The exceptional comfort derived from carefully selected fabrics and pattern work is truly exquisite.
Currently, JOURNAL STANDARD Omotesando offers a wide selection, focusing on exclusive items. As French style regains prominence, these subtly incorporated basic pieces are a must-see. Their versatile and elegant designs are sure to be treasured.

[JOURNAL STANDARD Omotesando Exclusive]
The supple texture of silk and dolman sleeves create a feminine silhouette. The contrast between blue and black stripes, combined with an open collar, offers a cool finish. The flap on the chest pocket adds a subtle accent.

[JOURNAL STANDARD Omotesando Exclusive]
A sleeveless dress offering a comfortable drape. The silk texture enhances its refreshing feel. The drawstring at the waist allows for versatile styling, such as when paired with trousers.
Indigo Dyeing: The Warmth of Handcraft
INDUSTRY OF ALL NATIONS
INDUSTRY OF ALL NATIONS is a noteworthy brand from California, driven by creators constantly seeking better products and designs. They practice fair trade, purchasing raw materials and products from developing countries at fair prices to support local economic improvement and self-sufficiency. With production bases in India and South America, they collaborate with artisans possessing traditional local techniques, utilizing recycled materials. Their distinct approach involves re-examining time-honored materials and methods from a contemporary perspective, extending beyond mere support for developing nations. Many of their items, featuring dyeing and patterns, showcase the gentle texture of careful handwork and offer exceptional comfort. The designs and forms are modern, fitting seamlessly into natural styling. These pieces evoke a sense of the tropics and are perfect for the upcoming season.
JOURNAL STANDARD Omotesando
Opening Hours | 11:00–20:00
Tel. 03-6418-7961 (Men's)
Tel. 03-6418-7958 (Women's)
http://journal-standard.jp/
JOURNAL STANDARD Omotesando Official Instagram
http://instagram.com/jsomotesando
JOURNAL STANDARD Official Facebook
https://www.facebook.com/JOURNALSTANDARD.JP

