Get a first look at the latest collection before its general release in December 2012

The "Parker 5th Technology," hailed as the fifth writing mode beyond the four established modes of luxury pens—fountain pen, ballpoint, rollerball, and pencil—has captured significant attention.

It offers a smooth ink flow that resists skipping, prevents smudging after writing, allows for easy ink replacement, enables smooth and stable writing with minimal pressure, adapts to the writer's habits and variations in writing pressure, and eliminates concerns about ink leakage due to changes in temperature or atmospheric pressure. The ink also remains fluid even if the cap is left off overnight.—These features, unprecedented in conventional writing instruments, are winning over an increasing number of users.

The "Sonnet 5th," launching now, combines the practicality and fashion-forward accessory-like appeal of Parker's bestseller, the "Sonnet," in a modern design. The "Parker Urban Premium 5th" inherits the cool, contemporary style of the "Parker Urban Premium," serving as both a functional stationery item and a fashion accessory that highlights the owner's individuality.

This collection is ideal for those seeking "a pen with the feel of a fountain pen but the ease of a ballpoint," or for individuals who "want a sophisticated pen with a unique touch." In an era where the value of handwriting is being rediscovered, it's the perfect time to experience the much-talked-about "Parker 5th Technology."

<POP UP SHOP LOCATIONS>
From October 3 (Wed.)
Shimaya (Osaka, Nagoya, Kyoto, Shinjuku)
Daimaru (Tokyo, Umeda, Sapporo)
Maruzen Marunouchi, Ginza Mitsukoshi, Itoya Ginza, Keikyu Kami-Ooka, Yamakataya Kagoshima

From October 5 (Fri.)
Loft (Ikebukuro, Shibuya, Yokohama, Chiba)
Sequentially thereafter: Loft Yurakucho, Loft Tenjin, Iwataya Fukuoka, Fukuyama Hiroshima, Mitsukoshi Sendai, etc.

Inquiries
Newell Rubbermaid Japan
Consumer Business Division
0120-673-152
http://www.parkerpen.com