MERCHANT&MILLS | Beautifully Packaged, High-Quality Sewing Tools
DESIGN / PRODUCT
March 6, 2015

MERCHANT&MILLS | Beautifully Packaged, High-Quality Sewing Tools


MERCHANT&MILLS
Cool, Traditional Style


Beautiful Packaging and High-Quality Sewing Tools


MERCHANT&MILLS, a sewing tool brand, was born in Hay-on-Wye, Wales, UK, a place known as a haven for old books. With a desire to popularize traditional French couture (tailored clothing) in the modern era, they produce patterns and source sewing accessories, primarily British-made items. The brand has now launched in Japan. Here, we introduce a selection of their products.



Text by OPENERS



Practical Items and Graphic Design That Ignite Desire


MERCHANT&MILLS offers convenient and timeless sewing tools, but their graphic design, created by photographer and writer Roderick Field, also deserves attention. The typography and imagery are simple yet seem to enhance the inherent quality of the products. They are perfect for personal use or as thoughtful gifts.

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PIN MAGNET




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THREAD CLIPS





The "PIN MAGNET" is a magnetic holder for pins, a useful item for managing pins that tend to scatter during needlework. The "THREAD CLIPS" are shiny stainless steel thread scissors made in Sheffield, an industrial city in the UK. Despite their unique shape, they are designed for comfortable use.

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SEWING BOX




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BLACK BULB PINS





The "SEWING BOX" is a sewing box (available in 9 types) containing a complete set of tools for hand sewing. It comes in a paper box that highlights its excellent graphic design. The "BLACK BULB PINS" are small, 21mm safety pins with a pear-like roundness, recommended for attaching tags and other items.

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NEEDLES WOODEN CASE




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SEWING KIT





The "NEEDLES WOODEN CASE" contains 12 needles that do not require a threader, housed in a small wooden case. Thread can be inserted by pushing it down from the head of the needle into the hole, making it a convenient size for portability. The "SEWING KIT" is a sewing kit (needle, scissors, pins, tape measure) in an oilskin pouch. Packaged in a box, it is also noteworthy as a gift item.

VIVO,VA
Tel. 078-334-7225
http://www.vivova.jp/