DESIGN /
PRODUCT
March 18, 2015
RHODIA | Collaboration Theme with Bob Foundation is "Fashion"
RHODIA | Rhodia
RHODIA x Bob Foundation
The Theme of Collaboration: "Fashion"
In 1934, the Velayac brothers, who ran a paper products company, introduced the quintessential block memo brand, "RHODIA (Rodia)," as a tool that combined functionality and fashionability beloved by business professionals. Among them, the "No. 11" is cherished by many fans, regardless of occupation or gender, due to its size that fits perfectly into the breast pocket of a businessman's suit. To return to its origins, a special version of the cover with the theme "RHODIA…Such as fashion" has now been released.
Text by OPENERSImage courtesy of scope (http://www.scope.ne.jp/)
Three Cover Designs Bursting with Bob Foundation's Signature Playfulness
The design for this collaboration was handled by "Bob Foundation," a creative unit based in Japan. The designs, featuring a matte PVC material with playful embossed and silk-printed details, come in three types: button, tie, and zipper. As a brand originating from France, they've adopted a tricolor color scheme, and their unique ideas and playful spirit are evident in every corner of the graphic work.
Even in the digital age, a notepad remains an essential item for professionals. As an accent to your suit style, or as a witty accessory, wouldn't you want to collect all three types? They are also recommended as gifts, much like presenting a fashion accessory.
Bob Foundation | Bob Foundation
A creative group by Mitsunori and Hiromi Asakura. After graduating from Central Saint Martins College of Art & Design in the UK, they established "Bob Foundation" in 2002.
Their main work involves art direction and design, and they present and sell original works and products in galleries and shops both domestically and internationally. In December 2007, they launched the paper brand "Number 62." They spend their days researching subjects of interest without regard to discipline.
www.bobfoundation.com
www.number62.jp


