Living Wellness in Luxury | Report on the 4th "Living Wellness in Luxury" Lunch Party
DESIGN / FEATURES
May 18, 2015

Living Wellness in Luxury | Report on the 4th "Living Wellness in Luxury" Lunch Party


Living Wellness in Luxury 4th


The 4th "Living Wellness in Luxury" is Underway


First held in 2010, "Living Wellness in Luxury (LWL)" has now reached its fourth iteration. This event brings together high-end brands related to "living, eating, and housing" in a single space, centered around the theme of "living a healthy life in luxury." It's a place where one can actually experience the ideal of living surrounded by beautiful design. The opening party for the 4th LWL, held on Saturday, November 19th, was a great success, with OPENERS readers also invited by lottery.


Text by OPENERS




A Fulfilling Time to Gain Hints for Creating Your Ideal Living Environment


About a year has passed since the first "Living Wellness in Luxury" was held in October 2010, coinciding with Tokyo Designers Week. That event brought together top global brands essential for a wellness lifestyle: Poggenpohl, Bang & Olufsen, and Technogym. Now, the fourth LWL is underway, featuring a record number of participating brands, and will continue until Tuesday, December 20th.

Prior to its opening, the opening party was held at the venue, "Poggenpohl Japan Kitchen Design Center Tokyo." Architects with experience in high-end residential construction, those planning to build, and OPENERS readers were invited by lottery. Despite the inclement weather on the day of the party, a crowd formed at the entrance from the moment it opened, indicating a highly successful event. Guests enjoyed delicious food and drinks, engaged in conversation, deepened their understanding of each brand, and gained hints for creating their ideal living environment, making for a truly fulfilling time.

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Poggenpohl Japan Kitchen Design Center Tokyo


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Fitness machine manufacturer "Technogym"




Creating Your Ideal Living Environment with High Brands Committed to Sincere Craftsmanship


This LWL features a record nine brands──This year's LWL features a record nine participating brands: Technogym (fitness machines), Poggenpohl (kitchens), Gaggenau (kitchen appliances), Lumina Bella (lighting), Rösle (kitchen tools), Nespresso (coffee machine manufacturer), Esse (stoves), Wave (reform planning and construction), and Parrot (wireless equipment, audio) (in no particular order). While their nationalities and industries differ, they all share a commitment to "functional beauty" born from pursuing user comfort and operability within modern, stylish designs, reflecting a sincere approach to both craftsmanship and their customers.

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The "Lucky Draw" raffle


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Canned sparkling wine "Barokes"




At each booth, guests were seen attentively listening to explanations, and the active communication between brand representatives and guests in a relaxed atmosphere was one of the highlights of the LWL opening party.

Furthermore, the event reached a crescendo with the traditional "Lucky Draw" raffle. Approximately 30 luxurious prizes were offered, including a digital photo frame, a balance ball, lighting equipment, and dining vouchers for the restaurant "Mario i sentieri," serving as an early Christmas present.

"Living Wellness in Luxury" is running until Tuesday, December 20th. You may find hints here for living beautifully and healthily every day.

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“Living Wellness in Luxury 4th”
The 4th "Living Wellness in Luxury"

Event Period | Until Tuesday, December 20, 2011
Venue | Poggenpohl Japan Kitchen Design Center Tokyo
5-1-11 Minami-Azabu, Minato-ku, Tokyo
Tel. 03-5798-7950
Closed Sundays and public holidays
3-minute walk from Exit 3 of Hiroo Station on the Tokyo Metro Hibiya Line




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