DESIGN /
DIGITAL
March 12, 2015
HOWLT x BARNEYS NEW YORK: A Collaboration on Folding Fans & iPhone Cases
HOWLT
A Collaboration with BARNEYS NEW YORK
Introducing Fans and iPhone Cases for a Summer of Enjoyment
From "HOWLT," the original product line and art project by LOWORKS.Inc,BARNEYS NEW YORKa collaboration featuring fans and iPhone cases for the 4/4S has been released.
Text by KAJII Makoto (OPENERS)Photo by LOWORKS
Essential Fans for This Summer and iPhone Cases That Showcase Their Concept
Regarding this collaboration with BARNEYS NEW YORK, Haruki Higashi, who works as HOWLT, stated, "This is our first double-name release since our collaboration on iPhone 4 cases in 2010, and it marks the simultaneous release of fans and iPhone cases. This summer is the second since the Great East Japan Earthquake brought unprecedented damage. Amidst growing attention to power conservation and natural energy across the country, we decided to release fans – convenient tools that can provide cooling through human energy."
He further explained the concept: "The artwork for this collection was created with the theme of the relationship between our overly convenient modern world, the Earth's environment, and non-human life. We depicted endangered animals on the front and back in the same shape as the landmasses where humanity resides. The artwork is completed by printing it on fans, tools that create wind with one's own hands."
These fans and iPhone cases, imbued with the creator's vision, are also perfect as gifts this summer.
BARNEYS NEW YORK Online Shop
http://onlinestore.barneys.co.jp/html/item/subitem/001/041/item40010_27.html
LOWORKS
http://www.loworks.co.jp




