Design
May 13, 2015
NOOKA | Series: Matthew Waldman | Vol. 29 Interview with TEEELL (Jim Smith), a Noteworthy Musician
His second album, "University Heights," was released on his own label, Synthemesc.
Vol. 29: An Interview with TEEEL (Jim Smith)
TEEEL (Jim Smith) is a composer, producer, and owner of the electronic music label Synthemesc Recordings from New Jersey. Influenced by synthesizers and 80s new wave, TEEEL views his music as akin to watching a long film, one that relentlessly stays with the listener. He crafts his sound in a small, blue-green room surrounded by old Moog synthesizer advertisements, where synthesizers and guitars are set up. From hypnotic synth-pop to ethereal disco and somber electronica, he weaves a wide spectrum of sounds.
NOOZIK tracks are available for free download!
Text by Matthew Waldman
The Perfect Pop Soundtrack for the Technologically Progressive
His critically acclaimed debut album, "AMULET" (Moodgadget Records), was featured on the FM radio station KEXP and garnered significant attention in the blogosphere. His second album, "University Heights," has just been released on his own label, Synthemesc. Recently, his appearance at SXSW (South by Southwest), the world's largest music competition, has increased his exposure. With remixes, live performances, and new tracks, 2012 is shaping up to be a pivotal year for him.
MatthewHow do you maintain your inspiration and motivation?
Debut album "AMULET (Moodgadget Records)"
JimHonestly, I'm constantly inspired by my entire life. I'm very passionate, and a little obsessive, about everything I focus on. Whether I'm designing a leaflet, recording a new track, or even doing chores at home, I always strive for perfection. That's why I believe I draw inspiration from everything and everyone.
Many of my friends are successful artists and musicians, and we inspire each other. I basically don't watch TV, news, or sports, but I try to watch at least one movie a day. I love visual and sound art, and all these elements come together. Movies inspire me in the same way. Sometimes, midway through a film, I'll rush to the studio to release ideas from my mind.
MatthewI think your music is the perfect pop soundtrack for the technologically progressive. By the way, what makes you happy in terms of music charts?
JimI don't pay any attention to the charts at all. I believe that much great music, which many people haven't discovered yet, actually exists outside the top positions. I enjoy this hidden, sacred music that people haven't noticed. Discovering new artists while listening to a lot of diverse music, or finding old songs and visuals, is a very enjoyable experience for me. Regarding my own music, it's more influenced by film. Like "Drive 2" or a remake of "Evil Dead"? When I watch movies, I really focus on the sound design and the score.
The Strategy Behind the Online Label "Synthemesc"
MatthewWhile some people say the music industry is on its deathbed, you recently launched your own record label. What's your strategy?
JimThe label, Synthemesc, has a vision closer to that of an artist collective. Because we are an online label, artists have the freedom to release their work and retain all rights to their music.
Second album "University Heights"
I didn't start the label to make money. Honestly, in the underground scene with a limited audience, MP3 sales don't generate much income. With the use of file-sharing sites, people don't spend money on music like they used to.
That's precisely why innovation is needed. Music should escape that cycle. Artists can gain exposure, promote each other, and support each other. We will share all our music, radio stations, blogs, and much more, presenting new ideas. This provides motivation for all artists to challenge themselves more. There's no politics or drama, but all artists share a similar sense of enjoyment. With this approach, there's no way we can fail.
I'm also one of those disappointed by the charts, but I do feel a fresh breeze occasionally. What do you think of bands like "Fun." and "Arcade Fire," who operate amidst a sea of American pop idols? For instance, I love "Prince Rama," though they're nowhere to be found on the music charts. Have you heard of them?Matthew
JimExactly! I'm very pleased that "M83" has achieved such success, selling out stadium shows. Incidentally, his album has been my personal favorite for the past year. Also, although I rarely get the chance to hear them, I was excited when I heard a "Crystal Castles" track on the radio the other day. I also enjoy seeing more indie bands like "Metric" and others using synthesizers more. And "Gotye" really captures the present moment.
Honestly, even some of the music played on pop-focused radio stations has great electronic production behind it. There's still something to be gained from the world of charts. I haven't checked out Prince Rama yet, but I'll listen to them right away. Thank you!
