steteco.com | 2012 Spring/Summer Collection Themed Around Forests
Design
December 26, 2014

steteco.com | 2012 Spring/Summer Collection Themed Around Forests


steteco.com | Steteco Research


2012 Spring/Summer Collection


Further Pursuing the Comfort and New Forms of Steteco


steteco.com (Steteco Research) is operated by Az, an innerwear and relaxing wear manufacturer founded in 1938. New steteco designs have arrived, gaining significant attention during last year's Cool Biz initiative. While retaining the comfort unique to "Made in Japan" craftsmanship, they offer fresh colors and patterns to enjoy.


Text by KAJII Makoto (OPENERS)



Functional Items Packed with Japanese Ingenuity



Crafted from Japanese cotton crepe, a traditional material suited to Japan's hot and humid climate, steteco.com's steteco offers excellent breathability and quick-drying properties. Its natural texture provides a refreshing feel, and its comfortable fit that moves with the body has made it a staple for Japanese summers.

The lineup includes regular and short unisex styles, as well as women's and kids' versions. Their significant contribution lies in revolutionizing the traditional image of steteco with sleek silhouettes that avoid bulkiness, and stylish, unique colors and patterns. Increasingly popular among women, they are worn year-round as undergarments, as relaxing wear during hot, humid summers, and as nightwear.



steteco.com | 2012 April

steteco.com | 2012 May



The theme for the 2012 Spring/Summer collection is "Forest." Inspired by relaxation in nature, the collection features unique and expressive steteco designs with motifs like dappled sunlight, trees, leaves, birds, and insects.

Information about the "Steteco Forest" (http://www.steteco.com/forest/) reforestation project, undertaken by steteco.com in Kalimantan, Indonesia (Borneo), is also available on their website.



steteco.com | 2012 July

steteco.com TOKYO LABO

1-9-1 Marunouchi, Chiyoda-ku, Tokyo

Inside South Court, 1F, JR East Tokyo Station Premises

Tel. 03-3211-8938

Business Hours | 9:00–22:00 (Mon–Sat), 9:00–21:00 (Sun/Holidays)



steteco.com

http://www.steteco.com/