Chanel introduces "Extrême Collection Fermeté"

CHANEL

CHANEL's Innovative Firming Skincare

Introducing "Extrême Collection Fermeté"

CHANEL Research & Technology, which consistently pursues cutting-edge research to address various signs of aging, has uncovered a fundamental truth: "Skin is like architecture."
The skin is governed by a system of tension and compression, which creates skin volume, providing firmness, balance, proper function, and a youthful appearance.
Rebuilding the skin from a cellular level, CHANEL's "Extrême Collection Fermeté" skincare, designed to re-architect slackened skin, debuts on Friday, September 4th.

Photo by Jamandfix

Focusing on Skin Sagging: The Eternal Skincare Challenge for Many Women

The "Extrême Collection Fermeté" line addresses skin sagging with CHANEL's unique approach: "Tensegrity."
Tensegrity refers to the tension and compression that provide volume, stability, flexible elasticity, and strength to all architectural structures. CHANEL considers "skin to be a tensegrity structure" and has applied this principle to skincare for the first time.

Utilizing a unique extraction technology called Polyfractionation, the formula's core ingredient, "Elemis PFA" derived from the resin of a Philippine native tree, works to restore skin function from a cellular level, simultaneously targeting three factors that interact in the process of skin sagging.

Promoting Tensine Production
Tensine is a protein that anchors fibroblasts within the skin's matrix, maintaining cellular tension and volume. By promoting the production of Tensine, intercellular communication is activated, restoring function to the level of young skin.

Strengthening the Extracellular Matrix
By reinforcing collagen and elastin, the density of the matrix is increased, and fibroblasts are firmly anchored within the skin's matrix.

Repairing the Dermal-Epidermal Junction
By promoting the production of Collagen VII, communication between the epidermis and dermis is enhanced.

Extrême Collection Fermeté Comprises Four Products: Serum, Fluid, Cream, and Nuit Cream

Stretch Shape Wear for Slackened Skin
A pale pink, creamy gel serum. The line's core ingredient, "Elemis PFA," promotes Tensine production, strengthens collagen and elastin, and enhances intercellular communication by repairing the dermal-epidermal junction.
Additionally, almond extract provides a stretching and firming effect, leading to a taut, lifted appearance.

＜Serum＞
Extrême Collection Fermeté Serum
Price: ¥16,800
Volume: 30mL

A Lightweight Yet Effective Lifting Daytime Fluid
A fluid formulation for those who prefer a lighter texture than cream. While lightweight, it delivers the same lifting effect as the cream.

＜Daytime Fluid＞
Extrême Collection Fermeté Fluid
Price: ¥14,700
Volume: 50mL
SPF15

A Comfortable Daytime Cream with a Lifting Effect
Contains "Elemis PFA," which promotes Tensine production, strengthens collagen and elastin, and enhances intercellular communication by repairing the dermal-epidermal junction.
Furthermore, it protects the skin from free radicals and is highly effective for skin concerned with daytime dryness.

＜Daytime Cream＞
Extrême Collection Fermeté Cream
Price: ¥14,700
Volume: 50g

A Cream to Rebuild Skin Overnight, Enhancing Tension and Density
This cream is designed for nighttime use, applied to cleansed and toned skin after serum, and smoothed over the face and neck.
In addition to the same ingredients as the daytime cream, it contains an extract from the Indian night-blooming jasmine, used in traditional Ayurvedic medicine. This precious extract, known for promoting collagen production, helps restore skin density overnight.

＜Night Cream＞
Extrême Collection Fermeté Nuit Cream
Price: ¥17,325
Volume: 50g

CHANEL
Customer Care Center (Fragrance & Cosmetics)
0120-52-5519