This summer, PAUL & JOE’s standout makeup is an eye color set that unfolds a fantastical world. It launches on August 1st as a limited edition. The box features the PAUL & JOE Fashion Print pattern, reminiscent of an antique book. Open its cover to reveal three eye colors with differing textures. There's a lustrous cream type that highlights clear pearl effects, a classical shade that adheres smoothly and moistly, and a powder type that adds a touch of glamour with sparkling glitter. The set, designed to create sensual, translucent eyes, comes in three appealing variations. Alongside this, the "Liquid Eyeliner" is also newly released. This ultra-fine brush-tip liquid eyeliner glides on smoothly, allowing for effortless filling between lashes or a sharp flick at the outer corner. Its staying power is impeccable. Thanks to a carefully crafted formula, it applies without smudging and maintains a vibrant, beautiful line for hours.

Eye Color Set CS, 3 limited edition shades, ¥3,990 each; Liquid Eyeliner, 2 colors, ¥2,625 each (PAUL & JOE BEAUTE 0120-766-996 www.paul-joe-beaute.com)