MAKE UP FOR EVER's makeup brushes have evolved. On June 19th, a new collection of 75 brushes will debut at Isetan Shinjuku Main Store and Hankyu Umeda Main Store. As makeup itself, product formulations, and techniques advance with the times, makeup artists are constantly seeking the best tools to achieve the most flawless finish.—Born from this need, the 75 new makeup brushes utilize 100% synthetic fibers developed through extensive research and development. With three distinct textures—straight, wavy, and a combination of both—they achieve a quality and finish that surpasses natural animal hair. The premium designs are all the work of the brand's founder and art director, Dany Sanz. Their functional and original designs are beautiful to behold.

New Makeup Brushes (75 types): ¥1,260–¥7,350 (MAKE UP FOR EVER Tel. 03-3263-9321 www.makeupforever.jp)