BEAUTY /
NEWS
September 26, 2016
rms beauty Unveils Nine Nail Polishes to Adorn Autumn/Winter Fingertips | rms beauty
rms beauty
Nine Highly Pigmented Shades for a Professional Finish with a Single Coat
NY-based natural cosmetics brand rms beauty is launching nine shades nationwide on December 1st (Thursday), adding to the six shades that were first released on September 1st (Thursday) at the Beauty Apothecary on the B2 floor of Isetan Shinjuku Store's main building.
Text by SHINGO Shimojo
Formulated with "8-Free" for Gentle Nail Care
rms beauty is a natural color cosmetics brand founded in 2008 by makeup artist Rose-Marie Swift. After experiencing health issues due to prolonged use of cosmetics, she became meticulous about selecting each ingredient and uses organic raw materials in their purest form.
The new shades include three colors in addition to the six previously released: "Diabolic," a dark, alluring wine red; "Beloved," a vibrant red that brightens fingertips; and "Honest," a nude pink beige. The full lineup of nine shades also features "Luminizer," a pearl white with a wet-look sheen; "Spark," a bronze brown with a natural luster; and "Killer Red," evoking the image of a strong-willed woman. The firm, compact brush delivers a professional, highly pigmented finish with a single coat.
Furthermore, the "8-Free" formula excludes eight damaging ingredients such as preservatives, adhesives, and animal-derived components. Gentle on the body, these polishes will beautifully adorn your fingertips this autumn and winter.
rms beauty Nail Polish
All nine shades
Price | 9ml ¥2,600 each (excluding tax)
Colors | Diabolic (Wine Red) Beloved (Red) Honest (Pink Beige) Miss (Pearl Beige) Solar (Metallic Brown) Magnetic (Silver) Luminizer (Pearl White) Spark (Bronze Brown) Killer Red (Red)
Inquiries
AlphaNet Inc.
TEL.03-6427-8177
http://www.rmsbeauty.jp


