Introducing Yves Saint Laurent Beauté's First Eyebrow Palette
BEAUTY / NEWS
August 2, 2016

Introducing Yves Saint Laurent Beauté's First Eyebrow Palette


Yves Saint Laurent Beauté


Introducing the First Eyebrow Palette & Retractable Eyeliner


On Friday, July 29th, Yves Saint Laurent Beauté launched new eye makeup products, including an eyeliner to create captivating eyes and an eyebrow powder for a defined look, alongside limited edition shades of lip lacquer.

Text by HORIE Chihiro





Makeup to Enhance Your Eyes



On Friday, July 29th, Yves Saint Laurent Beauté released "YSL IS COLOR," a collection of 23 products. The lineup features eye makeup, including an eyeliner for captivating eyes and an eyebrow powder for a defined look, as well as limited edition lip lacquers.

The highlights are two new items: an eyebrow palette and a retractable eyeliner. The "Brow Couture Palette," YSL's first eyebrow palette, comes with three shades of gradient color, a brush, and tweezers. Its lightweight powder, infused with high-concentration pigments, is easy to blend, allowing for looks ranging from soft to dramatic. The ultra-fine brush can shape brows and define the tail with its edge. The long-wearing formula offers high adherence, ensuring the morning's look lasts all day. This single palette is an exceptional item for creating natural,立体 (three-dimensional) eyebrows that complement your hair and skin tone.

The "YSL Eye Stylo Waterproof," YSL's first retractable eyeliner, was developed with ease of application in mind. It features deep, dark colors that deliver beautiful payoff upon application and a soft, creamy texture that allows for precise line control. The addictive application experience lets you create anything from ultra-fine lines to dramatic, bold looks, achieving a sophisticated eye. Furthermore, its waterproof formula resists sweat and water, preventing fading and smudging, so your beautiful finish lasts for hours.

Additionally, from the "Pop Water" series, known for its glossy moisture and transparency, new limited edition shades of lip lacquer have arrived to brighten your summer. These, along with eyeliners for captivating eyes, are new iconic makeup items for beauty trendsetters. Available since Friday, July 29th.


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Brow Couture Palette

YSL's first eyebrow palette, featuring three gradient shades, a brush, and tweezers.


Release Date | Friday, July 29th

Shades | 2 shades total

Price | ¥6,900 (excluding tax)









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YSL Eyeliner

YSL's iconic "Long Lasting Eye Pencil N" has been reinvented and relaunched with a bold range of seven colors.


Release Date | Friday, July 29th

Shades | 7 new shades

Price | ¥3,300 (excluding tax) with sharpener









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YSL Eyeliner Waterproof

Introducing a new waterproof pencil eyeliner with vivid color payoff.


Release Date | Friday, July 29th

Shades | 6 new shades

Price | ¥3,300 (excluding tax) with sharpener








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YSL Eye Stylo Waterproof

YSL's first retractable eyeliner, developed with ease of application in mind.


Release Date | Friday, July 29th

Shades | 4 new shades

Price | ¥3,400 (excluding tax) with built-in sharpener








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Rouge Pur Couture Vernis Pop Water

Lips that feel as fresh as a splash of water. From the "Pop Water" series, offering vivid colors that capture attention and glossy moisture with transparency, come four limited edition shades to brighten this summer.


Release Date | Friday, July 29th

Shades | 4 limited edition shades

Price | ¥4,100 (excluding tax)






Inquiries


Yves Saint Laurent Beauté


Tel. 03-6911-8563


http://www.yslb.jp/