A Charismatic Force, a Sensual Rock Spirit

The rock spirit, as expressed by Givenchy's muse Liv Tyler, blends with the elegant world of roses in the popular fragrance "Very Irresistible Givenchy"—meaning "the irresistible charm of a woman who wears Givenchy's scent"—to bloom with new allure. The new "Very Irresistible Givenchy Electric Eau de Toilette" will be released in limited quantities.

To celebrate the launch of this highly anticipated new fragrance, Liv Tyler stars in the promotional video. Remarkably, she unveils her singing voice for the first time. The song is a reinterpretation of the 1980s hit "Need You Tonight" by Australian rock band INXS, adding modern, elegant, and sensual nuances to the expression of desire and freedom, unleashing inner energy.

The direction was handled by dancer and choreographer Bianca Li, who has also collaborated with artists such as Daft Punk, Blur, and Kanye West. The visuals were created by Swedish filmmaker and director Johan Renck, known for his music videos for global artists including Madonna's "Hung Up," Beyoncé's "Me, Myself and I," and Kylie Minogue's "Love at First Sight," showcasing a vibrant Givenchy world.

Unleashing an animalistic, wild side, Liv Tyler embodies the world of "Very Irresistible Givenchy Electric Eau de Toilette" with her entire being. Her intense gaze, hinting at an inner resolve amidst ferocity, her fleetingly feminine expressions, and the sensuality evoked by her gestures.──The moment you see her, her presence captivates and enthralls those around her. Who could resist such a scent, depicting a woman as alluring and thorny as a rose?