Running Feature: adidas Performance Center Harajuku, the Hub for adidas Running
adidas
The Hub for "adidas Running"
Adidas Performance Center Harajuku
The Adidas Performance Center Harajuku is the only dedicated running flagship store in Japan, operated by the multi-sports brand Adidas. Not only does it offer an extensive range of running-related products, but it also serves as a base for the "Adidas Night Runners" events, making it a vital information hub for "Adidas Running" and a popular spot for many runners.
Text by OPENERS
Photos by Junji Shimokawa
Supporting "Lost Runners" with Comprehensive Services
In 2010, with the explosive running boom showing no signs of slowing down, Adidas Running's theme is "run yourself better." An internet survey conducted by Adidas nationwide revealed that a staggering 70 percent of runners, despite the boom, have either chosen the wrong products, leading to an inability to run effectively, or have sustained injuries. These individuals are referred to as "lost runners," and to support them, Adidas offers meticulous attention to each runner's level and needs. Examples include "Foot Scan," where specialized Adidas staff analyze each runner's feet to recommend the most suitable shoes based on the data, the recently launched digital personal training tool "miCoach," and the dedicated runner's facility "adidas RUNBASE" established near the Imperial Palace.
A Rich Selection of Unique and Colorful High-Fashion Sportswear!
For running wear, we aim for high-fashion sportswear that harmonizes design and functionality. We propose a style where you can wear your running attire for a stroll around town or a visit to a cafe on your day off. The collection features a wide array of unique and colorful pieces that make such styles possible.

Wind jacket "W adizero JP" ¥11,445, 3/4 pants "W adizero JP" ¥7,980, running shoes "adi SN Sequence 2 W" ¥11,550, pouch "Running DMT" ¥1,890

Warm-up jacket "W RC" ¥10,395, T-shirt "W RC" ¥5,145, 3/4 pants "W RC" ¥7,245, running shoes "adi SN Sequence 2 W" ¥11,550

Packable wind jacket "adilibria RUN" ¥13,230, long-sleeve T-shirt "adilibria RUN UV" ¥6,615, satin shorts "adilibria GYM" ¥5,775, tights "adilibria GYM 3/4" ¥6,615, running shoes "adi SN Sequence 2 W" ¥11,550
miCoach
miCoach Pacer
Price | ¥14,700
This digital personal training tool provides real-time voice coaching using heart rate and running distance data. To use it, simply attach the stride sensor to your shoes, the heart rate monitor to your chest, and carry the receiver unit, the Pacer, while you run. It supports your training through online data management and voice coaching tailored to your goals, such as "completing a marathon," "improving your time," or "weight loss." It's compatible with all MP3 players, allowing you to enjoy music during your workouts.
Running Shoes (miCoach Compatible)
Adistar Solution W
Price | ¥13,650
These running shoes feature a compartment to store the "miCoach" stride sensor in the sole. Unlike regular shoes where the sensor is attached to the laces, these offer a seamless fit, ensuring no disruption to your run.
Running Pouch
Price | ¥2,625
While running hands-free is ideal, carrying your phone is often a necessity. This pouch is designed for such runners. It wraps around your arm and is water-resistant, making it suitable for use even in light rain. The soft pink color is also a charming choice for spring runs.
Adidas Performance Center Harajuku
4-31-10 Jingumae, Shibuya-ku, YM Square Harajuku 2F
Tel. 03-5785-2600
Business Hours | 11:00–20:00
Irregular Holidays


