Celebrating 5 Years of Partnership with Oceana

Crème de la Mer, the brand's signature product and icon, is a potent moisturizing cream that hydrates, softens, and smooths dry skin. Its key ingredient is "Miracle Broth™." This blend, created through a unique bio-fermentation process, contains carefully selected ingredients including sea kelp, minerals, and vitamins. To maintain its delicate and precise balance, the cream is still hand-poured into its jars. Furthermore, as sea kelp possesses natural properties that inhibit microbial growth, minimal preservatives are needed, offering a significant benefit for the skin.

De La Mer, deeply connected to the ocean's beauty, strength, and bounty, established a partnership with "Oceana," the world's largest international marine conservation organization, in 2005. Since then, the brand has provided strong support for Oceana's marine conservation efforts.

This year, marking the fifth anniversary of their partnership, De La Mer has created the "Crème de la Mer World Oceans Day Limited Edition" in a blue 100mL jar to commemorate "World Oceans Day 2010." In conjunction with this release, the brand announced a $200,000 donation to Oceana.

© OceanaSergio Gosa

The Blue Jar Reminds Us That the Brand's Essence Lies in the Sea

The blue "Crème de la Mer World Oceans Day Limited Edition" draws its inspiration from the healing power of the sea. This marks the first time the jar of Crème de la Mer, an enduring icon of beauty since its inception, has changed its appearance. Maureen Case, President of De La Mer, shared her thoughts on this occasion:


"This initiative, celebrating five years of partnership with Oceana, serves as a powerful reminder that the very essence of the De La Mer brand lies in the sea."

Inside the deep blue packaging, a blue jar and a blue spatula. Applying the cream allows the ocean's bounty to envelop the skin.

*June 8th: World Oceans Day
A day to reaffirm the importance of the ocean as an ecosystem and to practice conservation efforts for precious marine life and habitats. Established in 1992, recognized by the UN in 2009.

Moisturizing Cream
Crème de la Mer
World Oceans Day Limited Edition
Price: ¥50,400
Volume: 100mL
A 100mL size of the hydrating cream, "Crème de la Mer." Featuring the signature blend "Miracle Broth™" as its main ingredient, along with the proprietary "Lime Tea" extract. It softens and firms the skin, leaving it plump and resilient. It effectively hydrates both mature and dry skin, bringing them into balance.

DE LA MER
Tel. 03-5251-3541
www.jp.cremedelamer.com