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Life Is Better—For a Brighter Future for Children Gallery
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Life Is Better—For a Brighter Future for Children Gallery

<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> On Sunday, March 10, we held the charity run event “Run for Children Tohoku” inviting OPENERS readers.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> DJ Toshio Matsuura, initiator of the charity project “Run for Children Tohoku”.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Registration began at 1:30 PM. Participants started gathering one after another at the running facility, “adidas RUNBASE,” the registration venue.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> A special T-shirt designed by Yoshihiro Sugawara, a graphic designer from Sendai City, Miyagi Prefecture, imagining the future of children growing up in his hometown. The words “Life Is Better” are printed on the back.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> After expressing his gratitude to the participants, Mr. Matsuura spoke of his thoughts for the disaster-stricken areas.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> “The road to recovery is still long.” These words likely come from someone who has seen the situation in the disaster-stricken areas firsthand whenever possible.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Mr. Matsuura, who designed the special T-shirt with Mr. Sugawara, explains the thoughts behind the design.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Kumi Imamura, representative of “Hataichi Fund,” which supports children affected by the disaster. All donations collected as participation fees this time will be sent to this “Hataichi Fund.”
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Under the guidance of the adidas running team, thorough warm-up exercises were performed before the start.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> At 2:46 PM, a moment of silence was observed for approximately one minute.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Various thoughts must have been running through the participants' minds.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> With their minds and bodies prepared, they finally set off for the Imperial Palace run.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> The words “Life Is Better” shone on their backs.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Mr. Matsuura offered cheers to the participants, calling out to them and shaking hands as he moved around the course.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Although the weather was not ideal for running due to strong winds and haze that day, the expressions of Mr. Matsuura and the participants running around the Imperial Palace were filled with a sense of exhilaration.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> We don’t know how many years or decades it will take. But the steps taken on this day surely lead to a brighter future for the children.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> The running facility “adidas RUNBASE,” located right next to the Imperial Palace.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Visitors can use lockers and showers for 700 yen, and rental wear is available from 300 yen per item.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong> Shoe rental is 100 yen. It is said that many people visit empty-handed after work.
<strong>Run for Children Tohoku in adidas RUNBASE 2013</strong>

Life Is Better: A Gallery for the Brighter Future of Children

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