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Supporting Reconstruction Through the Power of Cotton
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Supporting Reconstruction Through the Power of Cotton

<strong>Tohoku Cotton Project</strong> The Tohoku Cotton Project aims for reconstruction through cotton cultivation. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Launched in July 2011 with the goals of agricultural revitalization, job creation, and new industry. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Disaster-affected farmers cultivate cotton on farmland rendered unsuitable for rice cultivation by the tsunami. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Experimental cultivation in 2011 was conducted in two locations: Arahama, Sendai City, Miyagi Prefecture (1.2ha) and Natori City (0.2ha). ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Spinning, product development, and sales are jointly managed by approximately 60 organizations, including apparel manufacturers. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> The 2011 harvest yielded only 80 kilograms, far below the target of 1600 kilograms, due to water damage from Typhoon Roke in September. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> At the "Tohoku Cotton Runway," which showcases products born from this project, cotton farmers and brand representatives walk the runway as models. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Available items include denim, polo shirts, towels, and scarves. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Tohoku Cotton original denim, designed to develop character with wear. Limited to 600 pairs. From ¥11,550. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Tohoku Cotton original button-down polo shirt. Available in white, orange, and navy. ¥8,190. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Tohoku Cotton original towel featuring a woven cotton boll pattern and a soft texture. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Available in white, pink, and beige. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Mini towel (25 x 25cm) ¥682, Wash towel (34 x 36cm) ¥945, Face towel (34 x 36cm) ¥1,890, Body bath towel (85 x 100cm) ¥7,350. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Tohoku Cotton original scarf with a silk-like sheen and soft feel. ©Yukihiro Nakano
<strong>Tohoku Cotton Project</strong> Small (ivory, fresh pink, lilac) ¥8,925, Large (ivory, aurora pink, olive gray) ¥13,125. ©Yukihiro Nakano
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Reconstruction Support Through the Power of Cotton

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