Pearl Collection "Belles de Jour" Makes Its Debut

Founded in 1936 by Fred Samuel, FRED's jewelry, which blends traditional craftsmanship with modernism, continues to captivate many, including Marlene Dietrich and Princess Grace of Monaco. An event conveying this philosophy will be held at Isetan Shinjuku's The Stage.

At the event, the Art Deco worldview, one of Fred Samuel's inspirations and a defining era in French design history, will be expressed in a contemporary manner. Furthermore, returning to the brand's founding spirit, the "Belles de Jour" collection, featuring pearls which he excelled at crafting, will be unveiled in Japan for the first time.

Additionally, the "Mademoiselle Delphine" rings, a special Isetan Stage limited edition combining colorful gemstones with diamonds and 18K pink gold, will be available in limited quantities. The candy-like gemstones come in three colors: citrine, amethyst, and garnet.

Along with "Mademoiselle Delphine," whose radiant presence is perfect for a Christmas gift, "FRED Elegance since 1936" is an event not to be missed. Visit to fully experience the heritage of craftsmanship and philosophy.

"FRED Elegance since 1936"
Period: Wednesday, November 28th – Tuesday, December 4th
Venue: Isetan Shinjuku Main Building 1F The Stage
3-14-1 Shinjuku, Shinjuku-ku, Tokyo

"Mademoiselle Delphine"
Materials: 18K pink gold, diamonds
Gemstones: Citrine, amethyst, garnet
Price: ¥178,500

FRED (LVMH Watch & Jewelry Japan)
Tel. 03-3263-9413