SoftBank releases 'Amazing Tomorrow Experience Drama,' an experiential content aiming to realize a 2040 future where 5G, AI, and IoT are pervasive!
In March 2020, 5G services are finally launching, primarily in urban areas. To coincide with this significant advancement in communication technology, SoftBank's corporate business division has announced 'Amazing Tomorrow, for Everyone' (a campaign aiming to realize a future where 5G, AI, and IoT are pervasive, and to achieve that future with all partners).https://www.softbank.jp/biz/realize/Alongside this, they have released 'Amazing Tomorrow Experience Drama' (a drama depicting a world 20 years from now in 2040, where IoT technology has become widespread).https://tm.softbank.jp/sugoi_ashita/This is an interactive movie where viewers encounter multiple story branches during playback, with the content changing based on their choices.
You Wake Up in the Future World of 2040!?
This movie is set in 2040, twenty years from now, when IoT technology has become deeply integrated into daily life. The protagonist wakes up in an unfamiliar bedroom of the future. The closet mirror displays the day's weather and schedule, and clothes are automatically recommended, allowing the day to begin amidst wonder at the advanced technologies of the future. Commuting is by autonomous driving, meetings are facilitated by AI moderators and automatic interpreters, and lunch is delivered by drone, offering encounters with all sorts of future technologies. Experiencing a future where work and life have become innovatively convenient and comfortable, the protagonist falls asleep, truly satisfied that an 'amazing future' has arrived. And then, in the morning... they are back in their contemporary bedroom.
Digest Movie URL:https://youtu.be/lOBJsGCLmKg
2020 marks a significant turning point for SoftBank's corporate business, with the launch of 5G services and the full-scale development of the Takeshiba smart city initiative, coinciding with the company's headquarters relocation. At this pivotal moment, they plan to announce new solutions that realize 'free and stress-free living and working,' share this vision with many people, and expand initiatives towards its realization.
Regarding the release of this movie, Kunihiro Fujinaga, Senior Vice President, Corporate Sales Division at SoftBank Corp., stated the following:
“This content visualizes the future that SoftBank's corporate business aims for, by thoroughly reviewing the products and services that consumers want and need, and by providing technology that enables everyone to take on new challenges with greater freedom. We aim to create businesses and services from a consumer-oriented perspective, rather than a technology-oriented one, focusing on the benefits we can offer to consumers. We want to build an 'amazing tomorrow' together with all our partners.”
We hope for the realization of a future society (an 'amazing tomorrow') where all inconveniences in the world are resolved through 5G, AI, and IoT, allowing everyone to live a comfortable and prosperous life.
We look forward to the realization of a future society (an 'amazing tomorrow') where all inconveniences in the world are resolved through 5G, AI, and IoT, allowing everyone to live a comfortable and prosperous life.
■ 'Amazing Tomorrow, for Everyone' Overview
SoftBank's corporate business division offers solutions in areas such as IoT, AI, networks, and robotics. Under the slogan 'Amazing Tomorrow, for Everyone,' they aim to convey the vision of a future where various technologies are pervasive (an 'amazing tomorrow') and to realize that future together with all partners.
URL:https://www.softbank.jp/biz/realize/