JIM BEAM | Savor a Beam Highball in an open space inspired by the distillery.
NEWSBOARD / LOUNGE
April 4, 2018

JIM BEAM | Savor a Beam Highball in an open space inspired by the distillery.

Jim Beam, the world's No. 1* bourbon whiskey, is loved in over 120 countries worldwide.
An event where you can savor the world of the Jim Beam distillery and the taste of a "Beam Highball" is being held sequentially at eight venues nationwide.

*Sales volume in 2017 (IMPACT NEWSLETTER February 1&15 2018)

Experience the World of the Jim Beam Distillery

Appearing at eight venues across the country are Jim Beam's original food trucks.
The crisp, pure white trucks, wrapped with various stickers, have a striking presence.

These spots are actually inspired by the world of the Jim Beam distillery,
the home of Jim Beam in Kentucky, USA.
We want to enjoy a drink that's a little different from the usual, while feeling the roots of Jim Beam.

Event Overview

Starting with the Tokyo event from March 30th to April 1st,
the Jim Beam original food trucks will travel around the country.

Event Name: JIM BEAM HIGHBALL TRUCK TOUR

Schedule:
Tokyo: Ueno Park, Takedai Plaza (Participating in "Ueno Sakura Festa 2018")
3/30 (Fri) - 4/1 (Sun)
Osaka: Grand Front Osaka, Umekita Plaza
4/6 (Fri) - 4/7 (Sat)
Sendai: AER Plaza
4/20 (Fri) - 4/21 (Sat)
Yokohama: Yokohama Bay Quarter, 3F Main Plaza
4/27 (Fri) - 4/30 (Mon)
Sapporo: JR Sapporo Station, South Exit Plaza
5/11 (Fri) - 5/12 (Sat)
Osaka: Shinsaibashi Big Step, Event Space
5/18 (Fri) - 5/19 (Sat)
Hiroshima: Fukuro-machi Park (Participating in "Touka-san Grand Festival")
6/1 (Fri) - 6/3 (Sun)
Fukuoka: JR Hakata Station Front Plaza (Participating in "Hakata Highball Garden")
7/23 (Mon) - 7/25 (Wed)

Opening Hours: Weekdays 4:00 PM - 10:00 PM
Weekends 11:00 AM - 8:00 PM
*Weekday hours at the Osaka "Shinsaibashi Big Step" venue are 4:00 PM - 8:00 PM.
*Hours at the Hiroshima "Fukuro-machi Park" and Fukuoka "JR Hakata Station Front Plaza" venues are subject to the event schedule.

Drink Menu (Planned):
Beam Highball: 300 yen (tax included), etc.
*Availability and details of food menus vary by venue.

Enjoy the Refreshing Crispness of a "Beam Highball"

The Beam Highball, characterized by its crisp and refreshing finish,
is perfect to enjoy outdoors as the weather warms up.
It pairs well with food, and some venues will offer food options that perfectly complement a Beam Highball.

The next event will be held at Grand Front Osaka from April 6th (Fri) to 7th (Sat).
Why not spend a relaxing holiday with a highball in hand?

Inquiries

http://www.jimbeam.com/ja-jp/cp-trucktour