Launched in 2021, this beloved product has introduced numerous new shades each season, allowing for creative seasonal makeup looks. Its appeal lies not only in its cute packaging but also in the colors and textures that create a sophisticated finish, and the lightweight feel of its sponge-tip applicator, making it the best-selling product by an overwhelming margin.

Notably, three shades out of the total 15—"Love Cake," "Rose Ritual," and "Hush Hush"—rank in the top three for sales. "Love Cake" alone has achieved cumulative sales of over 8 million units across its shimmer and matte finishes.

In early March, six new shades with a subtle, warm palette inspired by spring will join the collection.
The range includes soft pastel colors that blend effortlessly with any makeup look, as well as statement shades that define and enhance the overall makeup.
As part of the Liquid Family, this series also features matte and shimmer blushes, along with highlighters and contour products. These items are designed to be enjoyable even for those new to SHEGLAM cosmetics. We invite you to explore the shades that catch your eye.

Product Information
"Color Bloom Liquid Blush"

Details
Price: ¥962 (tax included)
Available Shades: 15 total
Purchase Location: SHEGLAM Official Website:
https://www.sheglam.com/product/Color-Bloom-Liquid-Blush-Real-Deal-85

About SHEGLAM

Founded in 2019 by Sylvia Fu, SHEGLAM is a global beauty brand offering high-quality makeup at accessible prices. Known for its diverse product lines and extensive color palettes, the brand has rapidly gained popularity among Gen Z and millennials for its commitment to creativity and innovation.
SHEGLAM currently holds a strong presence in the beauty community, captivating millions worldwide through its social media channels.
The brand is also dedicated to ethical practices, having obtained Leaping Bunny Approval from Cruelty Free International, a leading organization for animal protection and advocacy in the UK, certifying that its products are not tested on animals during manufacturing or development.

Official Website:https://www.sheglam.com/
Official Instagram:
https://www.instagram.com/sheglam_official/
https://www.instagram.com/sheglam_japan/
Official TikTok:https://www.tiktok.com/@sheglam


SHEGLAM's Initiatives

At SHEGLAM, we prioritize customer health and safety by delivering innovative beauty products and ensuring the highest quality in all our formulations.

1. Cruelty-Free
In 2022, SHEGLAM received Leaping Bunny Approval from Cruelty Free International, a leading UK-based animal protection and advocacy organization, certifying that no animal testing is conducted during the manufacturing and development processes.

2. Vegan
To cater to a wider audience, over 90% of SHEGLAM's products are vegan.

3. Safety Assurance
All SHEGLAM products comply with stringent global cosmetic safety regulations, including those set by the FDA, EU Cosmetic Regulation, GCC Standardization Organization (GSO), Mexican Official Standard and General Health Law (GHL), and Japanese cosmetic standards. Our formulations are free from carcinogens and toxic substances that could pose a risk to human health or life.

4. FSC Certification
Our packaging utilizes responsibly sourced materials and holds FSC certification, signifying that the products are manufactured in a way that protects forest biodiversity and respects the rights of local communities, indigenous peoples, and workers.

5. Labor Ethics
To protect workers' rights, all facilities manufacturing SHEGLAM products are 100% certified under SA8000, BSCI, and SMETA standards.