Keiko Toda x Go Ueki | A New T-Shirt, and the Windbreaker We've Long Dreamed Of, Are Now Complete
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October 31, 2017

Keiko Toda x Go Ueki | A New T-Shirt, and the Windbreaker We've Long Dreamed Of, Are Now Complete


Keiko Toda x Go Ueki


A New T-Shirt, and the Windbreaker We've Long Dreamed Of, Are Now Complete


With various anniversaries aligning this year, BG brand's new releases are finally here. This time, it's a T-shirt and the much-anticipated windbreaker!

Text by TODA Keiko



10 Years of Supporting "LOVE JUNX"



Keiko Toda (hereinafter, Toda)The new items are ready, aren't they? It's an anniversary in so many ways.


Go Ueki (hereinafter, Ueki)It's been 10 years since the BG brand started supporting "LOVE JUNX" as a charity brand. I think that's truly wonderful.


TodaIt really has flown by, hasn't it? I started with no idea what I was doing, so it's deeply moving. And I truly believe we've managed to keep it going so well.


UekiThe text "DANCING ON THE EARTH" designed on this T-shirt also links to LOVE JUNX, and it perfectly aligns with the message we want to convey. It's even become a song.



Keiko Toda x Go Ueki

New T-shirt and long-awaited windbreaker complete


TodaAnd the graphic really pops beautifully against the black. The blend of pink and purple is exquisite.


UekiThank you (laughs). We've also included BG brand's 0207. That's the 2nd and 7th letters of the alphabet. It's also a shuffle of numbers representing the start in 2007.


TodaThe Anpanman team always buys our merchandise, and they were especially delighted this time! It's perhaps more suited for adults? The colors, everything.


UekiOn the back, we've put "60th ANNIVERSARY LIVE." People don't usually think of "60th" as a person's age, do they? (laughs)


TodaWell, that's true (laughs).


UekiThat's the rock 'n' roll touch.



Keiko Toda x Go Ueki

New T-shirt and long-awaited windbreaker complete (2)


TodaIt's my honored 60th birthday anniversary. This time, the sizes are unisex, with 160 being XS. When I wear it, the shoulders drop slightly. We also have S, M, L, and XL, for a total of five sizes.


UekiOversized is trendy, so it's perfectly fine to buy a larger size.


TodaOr you can wear it fitted and tuck it into pants or a skirt. I often shorten the sleeves myself by sewing them.


UekiReally!? You do all sorts of things.


TodaThe fabric is substantial too. Now's the season for layering with long-sleeve tees. Black goes with everything.


UekiIndeed. I wear short sleeves all year round, though (laughs).






Keiko Toda x Go Ueki


A New T-Shirt, and the Windbreaker We've Long Dreamed Of, Are Now Complete (2)




For Your Go-To Items


TodaNow, we've also created the windbreaker we've always wanted.


UekiThat's right! Both Keiko-san and I absolutely love windbreakers. The time has finally come (laughs).


TodaThe colors on this one are also ideal, aren't they?


UekiWe've added stripes. Of course, it has a sporty feel, but it's more than that. We aimed for a high-fashion look, something we could call luxury sport, so it wouldn't just be simple sportswear.


TodaI completely understand. It's perfect for everyday wear! And it has that artistic flair.



Go Ueki

Keiko Toda x Go Ueki


UekiWe've designed "10th ANNIVERSARY" on the sleeves. This time, we've used different printing plates for each body color. So the size of the print varies depending on the size. It's a full transfer print, making it quite expensive. It's for this special anniversary, after all. We put a lot of effort into it.


TodaThe back looks cool too. The silhouette is lovely, whether you wear the hood up or down.


UekiYoung people will love it, of course, but I think older individuals will find it comfortable too. The feel of the fabric and the mesh lining.


TodaSomehow, wearing this makes people look more determined, or perhaps more spirited? Everyone gets a great expression (laughs).


UekiDuring the 60th anniversary live, guest Ryuyama Akiyama kept looking in the mirror. He was so pumped (laughs).


TodaAnd he was wearing it over just his bare skin (laughs).



Keiko Toda x Go Ueki

New T-shirt and long-awaited windbreaker complete


UekiThis windbreaker is incredibly easy to handle. It's light, and you can just toss it in your bag. And since it's black, you don't have to worry about dirt.


TodaYou're right. It's almost too perfect. It's ideal for everyone. The sleeves are a bit longer to follow the trend, and the hood is deep and generous.


UekiWindbreakers usually cost around 50,000 to 60,000 yen, but we've managed to keep this one at a surprisingly affordable ¥16,000. We really want as many people as possible to wear it.


TodaExactly! We want lots of people to wear it. Please make it one of your go-to items.


Toda and UekiWe look forward to your support!!