Debut Issue Features "Family"

Japan is often called a camera-loving nation. With a digital camera penetration rate exceeding 70 percent of the population and an estimated 30 million photography enthusiasts, the reality is that few truly engage in the deeper enjoyment of viewing, critiquing, or discussing photographs. To foster a more profound appreciation for photography, the magazine "IMA" has been launched, with Mutsumi Ota, who has extensive experience in magazines and art projects, serving as editorial director.

Under the theme "LIVING WITH PHOTOGRAPHY," IMA introduces domestic and international works on high-quality paper to convey the beauty of photography. Furthermore, it aims to be a platform that conveys the fascination of photography by presenting its history and the latest global information, while also leveraging its website (http://imaonline.jp) and events.



The debut issue focuses on "Family." This universal theme, explored by countless photographers over the 160 years since photography's inception, is presented through works by a diverse range of artists, including Henri Cartier-Bresson, Daido Moriyama, and Takashi Homma.



IMA is published quarterly, four times a year. It will be available not only in bookstores but also at museums, galleries, and cafes.

This is the birth of a magazine where one can feel the "IMA"—the present moment—of photography, which evokes diverse emotions such as beauty, bravery, cruelty, and humor across various genres like art and news.



Inquiries
Amana Holdings IMA Media Project
Tel. 03-5696-1240
dokusha@imaonline.jp