Visualizing the "Insight's Perspective"

Two graphic artists express the "invisible perspective emanating from the Insight."

Shun Kawakami, an artist with a deep understanding of both art and design, has created poster art printed on transparent tracing paper. The pieces are displayed in two layers, forming a complete graphic work when combined.


Keiichiro Yanagi, who has been responsible for the creative direction of branding for numerous Honda cars, including the Insight, approached the project with a geometric style to capture the image evoked by the Insight.




This is an intriguing exhibition where two creators of the same generation, active at the forefront of their fields, collaborate on a theme centered around the hybrid car, an icon symbolizing the era.












Shun KAWAKAMI

Art Director / Artist. Born in Tokyo in 1977. Representative of artless Inc. He explores "design as art" at the intersection of art and design, combining Japanese traditional beauty with contemporary sensibilities, and classical techniques with technology, working globally. He has received numerous domestic and international awards, including "NY ADC: Young Gun 6" and a Gold Award at the Cannes Lions International Festival of Creativity.

Keiichiro YANAGI

Art Director / Creative Director. Born in Tokyo in 1978. Affiliated with Harajuku Sun-Ad. He handles total direction and design, combining various media, primarily focusing on advertising, branding, and promotions. For Honda, he has worked on models such as the "Insight," "N-ONE," and "CR-V." Selected for MdN Designers File 2013, full member of JAGDA.