ART | "WHAT'S! GOLD!?", the First Art Exhibition by Designer Masamichi Morita

ART | Spaces Where Philosophy and "Omotenashi Spirit" Shine Through

Yasumichi Morita's First Art Exhibition, "What's! Gold!?"

The first solo exhibition by Yasumichi Morita, a designer active in a wide range of fields including interior and product design, titled "What's! Gold!?", is being held until Sunday, May 19th at Pola Museum Annex in Ginza.

Text by YANAKA Tomomi

Works Created with Sincere Feelings

Yasumichi Morita, representative of the design office "GLAMOROUS", has designed commercial facilities, hotels, and restaurants worldwide, including the renovation of Isetan Shinjuku Main Store, which grand-opened in March, and "H Hotel" in Hong Kong. He also established "code" in 2011, which handles product design, showcasing his diverse talents.

This solo exhibition features works presented not as a "designer" but as an "artist." At the venue, visitors will find pieces that Morita created "with sincere feelings for what he desired," alongside objects that are "commonplace and discarded," born from human desires. The space offers a glimpse into his unique perspective, his "omotenashi spirit," and his thoughts on society, exploring the differences and commonalities between design and art.

Morita's new frontier, where he combines two opposing values and develops them to find new roles. We invite you to step into a space adorned with brilliant materials, enhancing the intensity of both light and shadow.

"What's! Gold!?"
Period | Saturday, April 13th - Sunday, May 19th
Hours | 11:00 - 20:00
Venue | Pola Museum Annex
3F Pola Ginza Bldg., 1-7-7 Ginza, Chuo-ku, Tokyo
Tel. 03-3563-5501
Admission | Free
http://www.po-holdings.co.jp/m-annex/