Refined Design with Subtle Yet Distinct Presence

The "Force 10" collection is the signature jewelry line from French jewelry brand FRED. Its appeal lies in the freedom of style, with interchangeable buckles and cables allowing for a multitude of color combinations, earning it widespread popularity among both men and women. This spring, the collection welcomes the "Mini Force 10 Interchangeable," a smaller size that also offers color customization.

The new "Mini Force 10 Interchangeable" retains the modern design inspired by yacht hardware, but features a more delicate form using approximately 600 fine cables, compared to the "Force 10" bracelet's cables woven from about 1,500 fibers. The buckles come in four types: pink gold, pink gold with diamonds, white gold, and white gold with diamonds. The cables are available in five colors: rosewood, white, navy, black, and grey, allowing for personalized combinations.

True to its title, "FRED, The French Riviera Style," the event at Isetan Shinjuku will offer an elegant and open space evoking the South of France's Riviera. Here, you can be among the first to purchase the "Mini Force 10 Interchangeable," alongside the classic "Force 10" bracelets. Don't miss this excellent opportunity to acquire the new jewelry ahead of its spring launch.

FRED, The French Riviera Style
Period: Wednesday, December 10th – Tuesday, December 16th
Venue: The Stage, 1st Floor, Main Building, Isetan Shinjuku

Mini Force 10 Interchangeable
Price: Buckles from ¥135,000 to ¥300,000 (4 types); Cables from ¥30,000 to ¥38,000 (5 types)

FRED Boutique Isetan Shinjuku
Tel. 03-3356-2681