GIORGIO ARMANI: A New Collaboration with Lady Gaga!
FASHION / WOMEN
February 23, 2015

GIORGIO ARMANI: A New Collaboration with Lady Gaga!


GIORGIO ARMANI


Lady Gaga: A Collaboration Renewed!


Designing Special Costumes for the "Born This Way Ball" Asia Tour



Giorgio Armani is designing the special costumes for Lady Gaga's "Born This Way Ball" Asia tour.Giorgio ArmaniWe unveil the full scope of these eccentric and gorgeous designs here.

Text by KUROMIYA Yuzu






Eccentric Costumes Crafted from Futuristic Materials



The spotlight falls on stage costumes that express a futuristic worldview using special materials like latex, metal, studs, and PVC. Combined with accessories meticulously crafted with the artisanal skill unique to a haute couture maison, these eccentric and gorgeous designs overwhelm the viewer.

Four outfits, befitting Lady Gaga's performance, are presented: a black bodysuit made of PVC tubes connected by metal studs, accented with mirror-finished metal inserts to emphasize curves, paired with a head accessory; an outfit resembling a Cubist artwork with abstract guitar motifs collaged onto the body; and a surprising style that expresses music with the entire body, featuring a keyboard-shaped headpiece. Each piece exudes an overwhelming impact.



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The Asia tour, where these special costumes can be seen, kicks off in Seoul, South Korea on April 27th, followed by Hong Kong (May 2nd, 3rd, 4th, 5th), Tokyo (May 10th), and Singapore (May 28th), before concluding with performances in Australia and New Zealand.

Giorgio Armani commented on this collaboration as follows:
"Collaborating with Lady Gaga is always an inspiring experience for me. Gaga utilizes fashion as part of her stage presence and as a means to create character, and I am constantly impressed by her brilliant direction. Designing stage costumes for her, a woman blessed with multifaceted talent and high intelligence, is an exciting and creative endeavor."

Since their first collaboration at the 2010 Grammy Awards, Giorgio Armani has provided select fashion for Lady Gaga's "Monster Ball" tour, numerous award ceremonies, and special events. Given her ability to delight audiences with proposals that exceed imagination, we can't help but anticipate what this latest collaboration will bring.

Giorgio Armani Japan
Tel. 03-6274-7070