Delivering the Latest Collection News from All Angles. E-commerce Now Open!

Founded in 1856, Burberry has established itself as one of the most renowned British fashion brands, loved worldwide for its luxurious and timeless pieces, epitomized by the iconic Burberry check and trench coat.


While a heritage brand with over 150 years of history, Burberry has consistently embraced digital innovation, offering new brand experiences such as being the first fashion house to live stream a runway show in 3D, broadcasting live from outdoor screens in London's iconic Piccadilly Circus, and enabling e-commerce sales of runway items.


Once again, Burberry will stream the Burberry Prorsum Autumn/Winter 2012-13 womenswear collection live from the Royal Park of Kensington Gardens in London, starting at 1 AM Japan time on February 21st. The broadcast will be available on the official website (Burberry.com) and on Facebook, where Burberry boasts over 10 million fans, the largest following for a luxury brand.



In addition to the live stream, the brand will deliver the latest collection updates across multiple platforms, including exclusive photos of the runway, the vibrant backstage atmosphere, and celebrity attendees, shared via its official Twitter account.


The show will also be available on demand after the live stream. Furthermore, e-commerce for outerwear and bags featured in the show will open on the official website for one week only, immediately following the event. Don't miss this chance to acquire the latest pieces before anyone else.


With anticipation for the upcoming collection, we'll be waiting by our computers on February 21st.

Burberry Prorsum Autumn/Winter 2012-13 Womenswear Collection

Date & Time | 1:00 AM, February 21, 2012 (Japan Time)

Burberry Official Website

burberry.com

facebook.com/burberry

twitter.com/burberry_japan

youtube.com/burberry