ETRO Unveils First-Ever Men's Autumn/Winter 2013 Pre-Collection
FASHION / MEN
January 28, 2015

ETRO Unveils First-Ever Men's Autumn/Winter 2013 Pre-Collection


Colors and Materials Announcing Autumn Early


Etro Unveils First-Ever Pre-Collection for Men's Autumn/Winter 2013



The Etro Autumn/Winter 2013 collection is themed around the ancient Greek concept of "PANTA REI" – everything flows. This season sees the debut of the first-ever pre-collection for men's Autumn/Winter 2013.


Text by KAJII Makoto (OPENERS)Photo by ETRO





The Evolved "Super Patch"



Pre-collections bridge the gap between spring/summer and autumn/winter, building anticipation for the coming season. Brands are increasingly focusing on these "wearable now" collections each year.

This debut pre-collection introduces the "Super Patch," an evolution beyond the popular patchwork series, combining a variety of materials. Jackets that utilize numerous materials within the same panel, randomly pieced together in true Etro style, are particularly noteworthy.


Etro | Pre-Fall 02

Etro | Pre-Fall 03

Etro | Pre-Fall 04



The collection also offers early glimpses of the "strength" proposed in the main collection, with looks featuring jersey knit suits that pursue both comfort and elegance, and jackets in velvet and jacquard that evoke the early arrival of autumn. The main Autumn/Winter collection will feature houndstooth, herringbone, jacquard, animal, and tribal patterns. This pre-collection serves to heighten anticipation for these signature Etro designs.

Etro Japan
Tel. 03-3406-2655


TOKYO FLAGSHIP